Up, Down and All Around - 9 Brilliant Outdoor Ads

by Amy Gifford

Everywhere you look, you are surrounded by advertising. So, being inundated with advertising what would make you stop and pay attention to an ad? If you are on the streets, something witty and playful may do the trick.

Here are my picks for some of the most brilliant street ads I've seen lately:

1. Shopping Curitaba: Barcode - Brazil

To advertise a shopping mall, what better way then turning into the crosswalk into a barcode?

Source: Ads of the World

2. Bin Your Butts - Australia

This campaign was used to kick off the smoking ban in Victoria, Australia. It is helping to show how unhealthy smoking is and to promote cleanliness, a group literally collected all of the cigarette butts in a given area and displayed them.

Source: Ads of the World

3. Wet Paint - Sweden

Need a new suit? A very creative way to promote the sale of men's suits.

Source: Ads of the World

4. Mr. Clean - Italy

To show how effective Mr. Clean cleaning supplies are, the brand is displaying one line of a crosswalk a brighter and cleaner white than the rest.

Source: I believe in advertising

5. Canon

Right on the sidewalk, Canon placed stickers of the camera and then had the lights already in place represent the lens.

Source: Flickr

6. For the Love of Football - United Kingdom

Or soccer as we call it in the United States. This large ball smashing an actual car was left in the parking lot to promote Nike.

Source:

7. Reynolds Wrap - United States

Instead of closing up shop each night with your regular gates, bars, etc., why not use it as a perfect opportunity to advertise for your favorite tin foil?