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BMW uses some Creative Advertising

Almost since the introduction of the automobile commercial, car companies have been using attractive women in hopes to increase sales. All these years later, not much has changed and BMW has given us a perfect example with a new ad for their certified pre-owned program.

"You know you're not the first." What else can you really say? BMW has always provided quality vehicles and as such, driving one that has undergone an in depth inspection shouldn't really be an issue, even if you aren't "the first"...to drive it. Of course, if you can afford a brand new one, by all means do so (and make sure your old one hits the lots for someone else.)

Myself, I thought the ad was fairly amusing and the prospect of owning an M3 makes it even sweeter. I look forward to seeing more of such things from BMW.

From : Jalopnik

George Delozier
Motorized Innovations
InventorSpot.com