The
National Hardware Show, and Lawn & Garden Expo will be held May 4-6, 2010
at the Las
Vegas Convention Center. This is an international trade show, and the major US
show for consumer, do-it-yourself (DIY) products sold in Lowe's, Home Depot,
Menard's, Ace, True Value, and hardware stores throughout the USA and even
internationally.
If you
are an inventor of new products relating to: Hardware & Tools; Lawn, Garden
& Outdoor Living; Paint & Accessories; Homewares; Plumbing &
Electrical; Storage & Organization; or need help with International
Sourcing, this National Hardware Show is place to be.
Most
inventors think that they need a patent and a prototype before attending such a
trade show. NOT TRUE. The fact is, I’ve attended these shows, while
representing inventions, for over three decades – so I’ll let you in on the
secrets.
First,
you attend the show, you do not pay the big bucks to have an exhibit booth.
This allows you time to walk the entire show, which will take a day or two, and
see every exhibitor, talking to those with promise.
Second,
the attendance price is normally free, or under $100, airfare and hotels are
cheap, so for a budget of $300 to $1,000 you can attend an entire three day show,
all expenses paid. Why pay $5,000 for a patent, or for expensive prototyping, when you may find
a manufacturer who can potentially help you fund your invention project, and
save you the risk and investment?
Third,
at the show, you are there to listen, not pitch your invention. Therefore, you
never have to show anyone any trade secrets or patentable subject matter
relating to your invention. All you need to do is be able to talk briefly about
the potential benefits and advantages of your invention, just to get in the
ballpark of conversation.
Forth,
follow the teachings on Docie.com, Trade Shows webpage, and you will
learn how to find the markets for your invention, the
distribution channels, who the potential manufacturers are, the right contact
people, the companies idea submission procedure, their track record of working
with other inventors, pricing for your product, potential sales revenue,
competitive information, risks and obstacles you may face, and much more
important information that you would otherwise never be able to obtain at one
location, and in such a short period of time.
If you are working with a
marketing company, and they are not attending this trade show, get someone
else, because they are not seriously in the game.
Fifth,
the United Inventors Association is hosting a one-day seminar for
inventors on May 3, the price of which includes admission to the show.
If you can not attend this show, contact some of these
reputable companies who plan to be in attendance: America Invents, Docie Marketing, and Lambert and Lambert, all of whom have experience in
hardware, with working this show, and are seasoned marketers. Some charge a fee, and
others charge commission only.
Good Luck!