Manfred of Sweden Brocaide Swarovski Crystal Jacket: © Manfred of Sweden Manfred made his New York debut in 2007 at the first annual Pet Fashion Week New York. Now, he's getting ready to overwhelm attendees for his fourth consecutive year at the fourth annual Pet Fashion Week, taking place this month (August 21 - 22) at the Metropolitan Pavilion. Among the many other talented and beautiful dog models returning to trade show, Manfred is unique. Not only is he the world's most famous dog clothing model, he's the inspiration for the most luxurious dog clothing in the world.
The little Yorkie, whose tiny body could not suffer the Swedish winters, had a talented owner: Ann Gärdsby. Wanting to clothe Manfred in stylish, well-made attire, Gärdsby started to design and make clothing for him. Made like Gärdsby's own clothing, with the best available materials, meticulously, and with style, Manfred's outfits were very quickly noticed... and I guess you might say 'the rest is history.'
Manfred of Sweden (MoS), opened in 2001, has represented the ultimate in haute couture for dogs since then, and Manfred, the inspiration for each design, also became the mascot of the company, with photographs in international newspapers and magazines in the most glamorous dog clothes you can imagine. Manfred of Sweden dog creations have been the focus of museum exhibitions throughout the world, and they are sold in the finest stores.
Manfred has even been in a movie, Att göra en pudel, (To Make A Poodle). Here he is shown wearing his movie garb at the Stockholm theatre opening with Ms. Gärdsby:
Manfred (Manfred of Sweden) models his Angel Jacket: © MoS manfred of sweden 2010
Ann Gärdsby with Manfred, opening night of Manfred's first movie!: © MoS manfred of sweden 2010
MoS has been secretive about its Fall collection, doubtless waiting for Pet Fashion Week later this month to debut it, but here are a few beauties from 2009 - 2010 Winter and Spring collections.
The American Jacket, a tribute to American football, is made of lambskin leather and has a polyester lining.
American Jacket by Manfred of Sweden: © MoS manfred of sweden 2010
The Paris Bronze is a real winter jacket, lambskin with a hair extension! The Paris, which comes in several colors, is adorned with gold jewelry at the neck.
Paris Bronze Jacket by Manfred of Sweden: © MoS manfred of sweden 2010
Spring brought out the Colors line, here represented by Leopard with an oriental spin.
Leopard Jacket by Manfred of Sweden: © Manfred of Sweden 2010
Seeing the new Leopard Jacket in the Colors collection, reminded me of the first photo I saw of Manfred. It was in a different Leopard Jacket with a collar of silver and fine pearls.
Manfred of Sweden Leopard Jacket with Swarovski Collar: © Björn Gärdsby MoS
Do clothes make the dog? What can you say? He wears them well.
Manfred of Sweden, Pet Fashion Week New York, Hot Dogs: Amazing Dogs Strut Catwalk in High Fashion, Japan Jump Starts 2008 with Fashion For Dogs
"Clothes make the man. Naked people have little or no influence on society." Mark Twain
That's the buzz for today!