LEGOLAND Hotel Puts The FInal Pieces In Place
The digital age has, more often than not, taken toys out of children's hands and replaced them with video game controllers and iPads. Despite this shift away from the action figures and K'Nex that many of us grew up with, one iconic little block remains a constant part of our collective culture. LEGO blocks are still one of the most popular toys for children of all ages, even inspiring a 28-acre theme park called LEGOLAND in Carlsbad, California. Last week, the LEGOLAND Hotel held its' grand opening, which will draw thousands more lifelong fans to the LEGO Mecca, and also let thousands of new fans learn about the sweet sting of a LEGO in the bottom of their bare feet.
The hotel, which opened its' doors on April 5th, is not actually built from LEGOs, because that would be structurally ridiculous, but the more than 3,400 LEGO models built just for the hotel will certainly make you touch the walls to be sure. The entranceway is guarded by a smoke-breathing LEGO dragon and the lobby looks more like a theme park than the entrance to a hotel, what with the full-size LEGO pirate ship for kids to play on.
For parents who have already promised their children a trip to LEGOLAND, don't worry, the hotel is right outside the theme park in Carlsbad, California, and you receive early entry into the park when you stay at the new hotel. For those guests who want to have a more laid-back vacation sleeping in, eating, and laying by the pool, LEGOLAND has you covered. There are three room themes at the hotel, Pirate, Adventure, or Kingdom, and each contains at least eight full-sized LEGO sculptures and a box of LEGOs to play with.
Even the service staff at the restaurants are LEGO themed, although they are a bit slow at taking drink orders, and their food tastes a bit stale...
Some people go on vacation looking for love, so make sure you check out LEGOLAND Hotel's pool, where you might be able to find a lovely lady soaking up the California sun, hoping to turn any color besides yellow.
In all seriousness, the park represents another major milestone in the history of a company which has had an inexplicable resurgence in recent years. The collaboration of various companies with LEGO has led to a whole new generation of fans who want to build the Millenium Falcon, the Batmobile, or Helms Deep out of LEGOs. Many toy stores have gone out of business because of the struggling economy and the trend towards digital entertainment, but LEGO is actually opening new stores to satisfy the demand for their tiny little blocks and round-headed little men.
The hordes of fans already streaming towards California to experience the hotel before all the blocks get lost in the maids' vacuum cleaners can expect to be blown away by the level of detail that LEGO has put into this new venture. Between the child-sized check-in desk, a treasure hunt in every stateroom, and millions of LEGOs to play with and add on to the existing design of the hotel, fans of all ages have a good reason to line up around the block for the chance to spend a night here. The hotel has 250 rooms and the standard rate is $149/night.
If you have a basement full of rattling boxes still saved from your own childhood, perhaps LEGOLAND Hotel and theme park should be your next vacation destination, but if the idea of waking up in a room that reminds you of Minecraft makes you uncomfortable, you should probably just stay home.
Enjoying your walk down Memory Lane? Keep having fun with my other Outside the Box Innovations!