Maternity clothing is improving, but few moms look forward to having to give up their everyday wardrobe when they can no longer comfortably wear it due to pregnancy. It's a sacrifice that of course is worthwhile, but not if there's a way around it. One fashion label is offering expectant mothers a unique service that will keep them in their jeans.
Maternity clothes aren't cheap, and generally result in a wardrobe that is immediately tucked away after that pregnancy weight is lost and moms can return to their favorite fashion finds that litter their closet. Denim Therapy is keeping hot mommas in their favorite pairs of jeans with a unique service that takes back those broken in, comfortable jeans already in the closet of expectant mothers, and alters them to accommodate an expanding belly. Moms can hang onto their favorite staple fashion items throughout their pregnancy, and then send the jeans back post baby so they are altered back to accommodate a body sans baby!