New Inventions Take Flight On Amazon Launchpad

Are you an inventor struggling to get your project noticed?

Sure, you can get coverage in the mass media – print, broadcast and online - but this is never a for sure thing.

Of course you can also blog on your website on a regular basis to attract new visitors, but this takes time and lots of energy and creativity.



Then there are crowdfunding platforms, like Kickstarter and Indiegogo. And yet while they are a great channel to engage a broader audience your project still has a shelf life of its own.

However, good news has just arrived for all you inventors who have a new startup company. Now your inventions will be showcased on a massive scale thanks to a new initiative.


Amazon is making sure innovative startup companies will now get the attention they deserve.

The popular electronic commerce and cloud company has just rolled out the red carpet for new startups via its new Amazon Launchpad. Yes this is going to be a unique online store that will help ensure startup companies get more sales.

This new platform will make it a breeze for inventors to spread the world about their new products to hundreds of millions of potential customers from around the globe who utilize Amazon.

“As the pace of innovation continues to increase within the startup community, we want to help customers discover these unique products and learn the inspiration behind them. We also know from talking to startups that bringing a new product to market successfully can be just as challenging as building it,” says Jim Adkins, who is the VP of Amazon in Seattle, Washington.

Adkins adds, “Amazon Launchpad gives customers access to a dedicated storefront featuring a variety of innovative new products from emerging brands. For startups, we handle inventory management, order fulfillment, customer service, and more, allowing them to focus their efforts on the innovation that results in more cool products.”

Amazon Launchpad: A New And Innovative Gadget Store

The Amazon Launchpad store, that will sell everything from electronics to kitchen to beauty items, is like a dream come true for new inventors who want to take their project to the next level.

For new startups, Amazon will provide them with specialized programs that involve brand development, customer reach and global expansion. Amazon is working directly in partnership with popular crowdfunding platforms to promote their new Launchpad store, one being Indiegogo.

The online store launched with 200 new online cutting-edge products. Amazon has highlighted a handful of new startups: Bluesmart Smart Carry-On Luggage, eero Home Wi-Fi System, Cuff DVB Smart Sport Band, Fenugreen FreshPaper Produce Saver Sheets, Electric Objects EO1 Digital Art Panel, Soma Sustainable Pitcher & Plant-Based Water Filter, Thync Mood-Changing Wearable System, and Casper Mattress, to name a handful.

Bluesmart Carry-On Luggage is one of many new startups being featured on Amazon LaunchpadBluesmart Carry-On Luggage is one of many new startups being featured on Amazon Launchpad

The Future Looks Bright For New Inventors

The Amazon Launchpad is revolutionary for new inventors. New grassroots inventions moving to a more commercial platform will ensure more success for startups.

Startup companies are thrilled with the new online store.

“The sheer scale that Amazon Launchpad offers a startup like Electric Objects is unparalleled,” says Jake Levine, who is the founder and owner of Electric Objects.

Kavita Shukla, the brainchild behind FreshPaper states, “By throwing their considerable weight behind ideas like FreshPaper, Amazon is using its technology and reach to make innovation accessible to all.”

Amazon has not indicated what percentage of sales they will be earning from transactions made through their online store. However, no one really seems to care at this point on that matter. This new initiative is a step in the right direction for inventors looking to tap into new markets and grow.

At present Amazon Launchpad is available for inventors who are based in the United States. Consumers from around the world on the other hand can purchase what they want and when they want through Launchpad. Amazon is making plans to offer its Launchpad program to inventors from other countries around the world - stay tuned.

So inventors get on Amazon Launchpad and share the news of your project.

The world awaits your next big idea. 

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