NYC water towers to get baseball caps

baseball hatsIt's not an invention, but a brilliant marketing idea - which is something to remember when developing any product.

1010WINSreports that water towers in New York City will soon be festooned with Mets and Yankees caps to celebrate opening day. The inflatable caps are size 61 and half. The Yankees probably spent way too much for their cap, and it’ll probably be injured before the first pitch is thrown. Link via Gothamist

Apr 6, 2006
by Anonymous (not verified)

that's great

advertising where advertising has never been before.