Party Planning Celebrations For The Bereaved
Funeral homes and funeral planners offer all sorts of celebrations, including those based on Irish tradition that celebrate life with a toast to the dead, rather than having a morose and subdued ceremony. Tonight on ABC's The Shark Tank, a woman pitched a business that would do exclusively this.
Although the business name was not provided on the show, I did try to look into if this business is still (or ever) in operation, and came up with nothing. On the show, investors were not interested in partnering with the entrepreneur because they thought the business was in bad taste, and though a celebration is sometimes a feature of a funeral business they didn't think she would survive on her own. Instead of seeing this as a poor opportunity, I have to look at it as a niche market that's barely been captured.
What do you think about a party planning business to honor life and death? We're talking open bar, cake, and maybe even a little bit of karaoke.
Please sign up for my latest innovative new businesses articles here.