Social Media Going Out On A Line In Another Facebook Movie Treatment

In advance of 'The Social Network' making its way to the big screen and its version of depicting the now almost-urban-legend intrigue of Facebook's origins, another smaller feature under the unassuming title 'Catfish' documents a true-life story about how the underbelly of this ecosystem can actually distort reality - and how easy it is to drop down into the social media rabbit hole of fabricated identities.

Nev Schulman, Ariel Schulman & Henry JoostNev Schulman, Ariel Schulman & Henry JoostWithout giving away any spoilers - because as much as this film is a documentary - it's also a mystery that sets the audience up for a major thrill ride for the last forty minutes of the film. This trailer will provide you with some insight as to the motivation of the lead character Nev Schulman and how his brother Ariel and Henry Joost assisted him in documenting his journey from Facebook pages to a road trip cross-country.

The title 'Catfish' is described by Nev in Ina Fried's CNET interview with the filmmakers as that time in your life when you travel outside of your comfort zone - when you officially put yourself on the line (hence the fish analogy).

The Universal Pictures synopsis of the movie which created a lot of buzz at the Sundance Film Festival earlier this year is highlighted as follows. . .

In the Ina Fried interview when Nev Schulman was asked what lessons were to be learned from one's involvement in social media - even after experiencing some of the disappointments incurred during his online love relationship - he is not totally turned off by social networks. "I'm still on Facebook… and I just started tweeting sort of begrudgingly," he says.

Nev SchulmanNev SchulmanHowever he also comments that we don't need to live the majority of our lives online. "What I hope it does is get people thinking about why they use it. What is it that they are looking for or hoping for or trying to experience or fill in in there lives? Is it possible they could get those things not in front of their computer? Can you call your friend and go have dinner and talk about stuff without having to put it out in front of millions of people?" says Schulman.

While debuting in only a few cities on September 17, the film will open cross-country when the Social Network opens on October 1.

Facebook appearing to have received so much attention of recent date after reaching its 500+ million user milestone - in tandeme with the movies, there are three books detailing various aspects of the largest social network in the world. While Ben Mezrich's "The Accidental Billionaires…"  was the impetus for the Aaron Sorkin's screenplay, 'The Social Network,' 'The Facebook Effect' by David Kirkpatrick focuses more on the  business aspects of Facebook evolving over the years. "Facebucks & Dumb F*cks" is a satirical graphic novel that not only parodies the origins of Facebook, but also speculates as to where Mark Zuckerberg and Facebook will be ten years from now.

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