Facebook Search vs Google Search - Battle for Internet Domination
Before the recent All Facebook report, titled “Facebook Testing Web Search Box At Top Of Site” was changed to “Facebook Not Testing Web Search Box At Top Of Site (update)” I can imagine the reaction from Google's top brass. There has been a lot of speculation about Facebook potentially adding social media search to its core product, presenting the Big G with its first major threat in over a decade. Is that day close at hand?
The report even showed a user-submitted screen-shot that included a second search box adjacent to the regular search at the top of Facebook’s user interface that looked like such…
A Facebook spokesperson was quick to shoot down the supposition, indicating that it was not a test and most likely was the result of malware from a third-party.
However, there’s no reason to doubt that Facebook is entering the search space. For users, it provides greater choice, particularly from a social networking ecosystem where many of us spend the majority of our Internet time (with traffic that has even exceeded Google at times).
Matt McGee from Search Engine Land feels the same. "Despite Facebook’s statement tonight, it’s not far-fetched to think that some increased use of search, perhaps via Bing, may be in the cards at some point in the future." TechCrunch's Michael Arrington feels the incentives are too lucrative for Facebook not to consider a move into the search arena. "There is so much advertising revenue in that business, that they can’t ignore it forever."
In the graphic novel satire, "Facebucks & Dumb F*cks," much of the plot revolves around Z-Man (aka Mark Zuckerberg) and his social network Facebucks (aka Facebook) battling Google (aka Gobble) for not only control of the Internet…
but also to eliminate them from the playing field all together - so they can focus on what they perceive as their greater threat - the Republic of China.
However world domination of the Web is an arduous task, even with Google out of the picture.
So, is search in the cards for Facebook? I don't think the question is "will it happen"- I think the real question is "when will it happen?"
Your thoughts, readers?
Please sign up to get my latest updates here.