Sony Unveils New In-Car Connectivity at SEMA 2007
Sony's popular Xplod line of car audio is featuring Bluetooth capabilities, satellite radio, and Apple iPod connectivity for 2007-2008. Sony debuted 4 new CD receivers for your car that do a lot more than just play CDs and the radio. These new in-dash head units are capable of connecting to your iPod to charge it while you play your iPod music through your car's speakers. On top of that, these new receivers feature Bluetooth for wireless streaming music and hands-free phone calls.
This "connectivity revolution" is not by accident according to Mike Kahn, director of mobile electronics at Sony. He states, "connectivity is the key trend this year...consumers want to listen to their music their way. We are providing head units that offer those options at very attractive prices." The prices of the 4 new head units are pretty reasonable with the top-of-the-line model price at $140 and the lowest-end model priced at $80.
Not all of the new Sony head units offer full connectivity. You'll have to go with the top-of-the-line model to get all of the options. It must be noted that for the iPod connectivity, you need to purchase an additional adaptor ($50) in order for it to work. Also, you must have a subscription to satellite radio in order for that feature to work in these receivers.
Sony seems to be making a strong push in the car audio market, and they have taken a step in the right direction with these new inexpensive Xplod CD receivers.