The advertisements show several circumstances when ignoring the warning could lead a person to death. The basic text of the campaign reads, ‘you wouldn’t ignore this warning. Why ignore them on cigarette packs?’. (adpunch.org )
Literally everywhere you go, you see this campaign. They can be seen in small towns around the world.
Or this one from the Cancer Patient Aid Association was put on the roofs of outdoor smoking areas.
This last one is from an anti-smoking promotion for ‘World No Tobacco Day’ (May 31), and it can be found at coffee shops in Dubai, where people come to smoke!
Do you think these ads are effective? Would they have captured your attention? Would any of them have caused you to think twice about smoking?
Stay posted the rest of this week for other intertesting and entertaining nonprofit marketing campaigns.