Do you have a truly innovative product, but need to grab the attention of America’s consumer base? Walmart is ready to give a few talented innovators a leg up on the competition!
Walmart’s “Get on the Shelf” contest is a big deal, as the makers of the most popular new items (as voted on by Walmart’s fans) will earn the right to sell their goodies directly on Walmart.com. Having your product or line of products listed on Walmart’s website might be the icing on the cake, as contest finalists will be featured in an original web series and winners may also have the chance to sell their incredible creations in retail locations too! How exciting!
The Walmart crew is hoping to see some great new products in the following categories, so take a good look before you enter:
“Baby: Innovations in Cribs, Rockers, Toddler, Gear, Monitors and Feeding
Technology: Made in America electronics and electronics accessories, Connected Home Products,
Sustainable/Solar/Energy Saving products, wearable technology
Beauty: Women-owned, Natural, Sustainable brands
Pets: Innovative products for pets
Home: Innovative kitchen appliances and gadgets, small space solutions, multi-functional solutions, connected smart home, innovative home improvement products,
Toys: Digital Kids Products, toys promoting STEM (Science, Technology, Engineering, Math) education”
Just as a little warning, Walmart is absolutely NOT looking for food ideas for this year’s contest.
You’ll need to film and post a video to YouTube that showcases your invention, while winning over the voting public to your idea. Be flashy, be funny, tug their heart strings, but however you present your product, be creative!
Note that you only have until July 31st 2013 to submit a link to your YouTube video to the Get on the Shelf contest, so you had better start brainstorming some catchy video ideas soon.
Click here to enter your product’s video into the contest, and here to go over the official rules. Good luck everyone, and I hope that one of you get your original product on Walmart’s shelves!
Sources: Walmart, CNN Money