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What The 'Year Of The Tiger' Means For The Chinese, Augmented Reality, Beer & One Sorry Golfer!

According to the Chinese Zodiac, 2010 is the Year of the Tiger which commenced on February 14, 2010 and will end on February 2, 2011. As the third sign of the Chinese Zodiac, tigers are always at their happiest when they endeavor to climb the ladder of success and are rewarded accordingly. These attributes and the timing of  the Year of the Tiger can also apply to an augmented reality application, a beer company and yes, one sorry golfer.

The Augmented Reality App

From Tiger beer in association with Dazed and Confused magazine, this free iPhone app combines augmented reality and game play to help tourists to discover the best UK cities have to offer while experiencing Chinese New Year-themed entertainment.

The app reviews and points you to the best events, restaurants and bars in 8 UK cities and beyond. Similar to other AR apps, your iPhone camera and GPS will superimpose tagged overlays for locating venues that feature Tiger Beer.



You can also try your hand at the Tuk Tuk Challenge, a game that asks you to complete missions while delivering DJ decks, fireworks and Tiger beer - all the time dodging oncoming traffic. Can you stay alive long enough to complete and win this game? To see the app in action, take a peek at this 30-second YouTube vid.



The Beer

While the actual Chinese Calendar began in 500 BC, Tiger Beer has an award-winning heritage that dates back nearly 80 years.On 1 October 1932, the first batch of beer was produced at the original brewery on Alexandra Road in Singapore. Today, the beer has acknowledged with more than 40 medals in total. The beer and its lush natural, raw ingredients' claim to fame is the fact its blended in a 21-day process. Since 1932, the exact recipe has remained a closely guarded secret – only 10 masters worldwide know it  - and they're not talking!


The Sorry Golfer

Eldrick Tont Woods, born December 30, 1975, several months following one of the previous Years of the Tiger (January 23, 1974 - February 10, 1975), he was nicknamed "Tiger" after a Vietnamese solder friend of his father. As a prodigy, he was introduced to golf at the ripe old age of two. Woods has won 14 professional major golf championships, the second highest of any male player, and 71 PGA Tour events, third all time.  Since December, 2009, Tiger's sexapades are no longer a closely guarded secret - based on 13 mistresses having come forward - and they're all talking!

Celebrate The Tiger in You

So if you're traveling to London this year, you might want to download this free app, have yourself a pint or two of Tiger Beer and enjoy the sites. Check out Tiger Beer's Web site before you travel, as there's even a TOP TEN Chinese restaurant list that you'll definitely want to bookmark.

If on the other hand you are Tiger Woods,  perhaps traveling to England and imbibing on beer isn't going to help you solve your problems. Instead, you might be more interested in another app called 'Steps Away.'  a free application for iPhone and iPod Touch that locates nearby 12-step meetings with the touch of a button. It's a must-have app for anyone with an addiction problem, that needs to locate a quick meeting site for when the "urge" arises and you are on the road golfing.

Meetings Near Me - Steps Away AppMeetings Near Me - Steps Away App

Were you born during a Year of the Tiger? You were if you were born in one of these years: 1902, 1914, 1926, 1938, 1950, 1962, 1974, 1986, and 1998. Kung Hei Fat Choi!

The Year Of The TigerThe Year Of The Tiger