Whitehouse Sells Healthcare Reform To The Twitterverse And Beyond!
Obama promised transparency during his presidential campaign. He is keeping that promise with the
current push to lock up legislation on healthcare reform by using
social media as his communication tool of choice. A strong proponent of social networking for the 21st Century, the Whitehouse
reaches out to the 'wisdom of crowds!' to place the debate front and center.
The White House blasted links to its health reform package to more than 900,000 followers on Twitter and 307,000+ fans on Facebook.
It also sent an e-mail acknowledging "scare tactics" being used to bash the programs. A few hours later, users of the social news site Digg voted Reality Check to the site's homepage. That potentially exposes this message to millions of eyeballs.
On a YouTube video, Christina Romer, Chair of the Council of Economic Advisers, debunks the myth that health insurance reform will hurt small businesses. To the contrary, reform will ease the burdens on small businesses and help level the playing field with big firms who pay much less to cover their employees on average.
As right-wing pundits choke the airwaves, relentlessly poking holes in Obama administration's healthcare reform program, the White House is using the digital megaphone of the Internet and the echo chamber of social networks to blast its message from Bangor to LA.
Whatever side of this issue you find yourself, please take a moment to listen to what is being proposed and do not rush to judgement based on the familiar 'fear' tactics used by the previous administration. The 'wisdom of crowds' is speaking. Please take heed of its important message.
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