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Articles at InventorSpot.com

Chevrolet Captiva Scratch Card - Inventive Marketing


 In Great Britain, to honor the new vehicle, the new Chevy Captiva was coated with that silvery scratch card material with thousands of scratch-and-win panels beneath. read more »


Tokyo Bottled Tap Water Sold to Suspecting Consumers!


Tokyo Bottled Tap WaterTokyo Bottled Tap Water If you or I bottled tap water and started selling it on the street for a buck a pop, that would be a crime. When the Tokyo Metropolitan Government Bureau of Waterworks does it, it's called a public awareness campaign.
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3 Steps To Maximize Your Press Release Placement


Like the poor soul who’s all dressed up with nowhere to go, a good press release doesn't want to sit on your desk.

Though your press release must blare "This is a great story!" its true success is determined by who pays attention to it, who prints it, and who decides to follow up and write a story about your new product or business. read more »

Have Money to Burn? Pay $1.63 Million for a Purse


 

Ginza Tanaka, a Japanese jewellery maker, is famous for making ordinary items out of precious metals and gems.

On June 14, 2007, Ginza Tanaka showcased this diamond platinum bag at a fashion show in Tokyo. read more »

Japanese Mini Erasers Say "I Rub You Too!"


Dim Sum Set of ErasersDim Sum Set of Erasers
Collectible mini erasers have long been popular in Japan, and now the fad is spreading to schools on these shores as well.
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Moving Teeth Signal Moving Orthodontist - Inventive Marketing


This local orthodontics office is packing up and moving...literally. read more »

Cell Phone Recycling Drop-Boxes a Golden Opportunity


There's gold in them thar cells! Japanese telecom giant NTT recovered 320 pounds of pure gold from junked cell phones in 2005 and hopes that making recycling easier will increase the glittering haul. read more »

ABC's American Inventor - Episode 4 Season 2 Live Blog and Show Recap


American Inventor Show Recap

Tonight on ABC's American Inventor we gather around the TV to see the final contestants from Chicago and New York. Last week's hopefuls were as varied as the cities they come from, even though those that made it through certainly weren't the cream of the crop. Hopefully The Big Apple and Windy City are saving the best for last and tonight we will see someone who actually has a shot of winning the whole shebang. read more »

Microwave Turns Plastic Into Oil


This new recycling machine has negligible fuel costs, zero emissions, and can recover extra metal for profit. Fighting global warming has never sounded so easy. read more »

A Rear View - Inventive Marketing


A billboard featuring images of multiple butts “baring” smiley faces will be featured in Times Square in New York. read more »

Sexy "Pink Real Estate Funds" are Viagra(TM) for Japan's Love Hotels



Japanese love hotels enjoy 200% occupancy rates, but crushing mortgages suck up renovation cash needed to attract carnal clientele. Enter "pink real estate funds", white knights who know that when it comes to sex, there's never "no vacancy".
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The 25 Worst Web Sites by PC World


So I thought today I would take an ironic turn and present the 25 Worst Web Sites as decided by PC World. I know my daily blog is dedicated to all things cool on the net, but I also believe it's important to provide those sites that are so bad they make my sites look even better! read more »

Liquid Telescopes Expand Ability to See Deep Space


In this long-term project, researchers have made another optics discovery that could eventually open the doors to objects far beyond what we currently see. read more »

Cold Coffee at McDonald's - Inventive Marketing


McDonald's, one of the world's largest fast food chains began selling plain, vanilla and hazelnut iced coffees at 700 locations in and around Chicago. For the last few months, the drinks have been sold in New York, Boston and a few other major markets.

To promote the drinks, McDonald's, with agency BBD, has displayed coffee mugs frozen in ice in Seattle.

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Reminder: Live Blog of Episode 4 of American Inventor - Season Two on Wednesday


American Inventor Show Recap

Just wanted to remind our readers that Episode 4 of the reality television show American Inventor will be showing tomorrow night ( Wednesday, June 27, 2007) at 9 pm est and 8 pm central time. read more »

Roman Arch Kit - A Geometric Wooden Puzzle: Product Review


We went to a children's museum a couple of months ago and it had a roman arch puzzle. If you assembled all the wood pieces together correctly, it could support itself with out any help (like from nails). My kids spent quite a while on it. It was really amazing when it was completed. So when I saw this Roman Arch wooden puzzle available from Edmund Scientific, I thought what a great puzzle for my kids. read more »

"I've Got My Friend in My Pocket" Says Seth


Ever find yourself missing your friend or a loved one? Well now carry them around in your pocket with a personalized doll from Tiny Pocket People! These little dolls are perfect tiny huggable versions of you or friends! read more »

Save The Forests with Coffee


Considering that almost everyone I know is an avid coffee drinker, my distaste for coffee sometimes makes me feel like an outsider. But alas there is hope for me. Finally, a firelog called the Java-Log, allows me a way to enjoy the warmth of coffee with others without sacrificing my comfort in the process. read more »

Japan Goes Koo-Koo for Kit Kat Chocolate Bars

First it was Home Electronics, next it was Cars... now Japan has raised the stakes, aiming for world dominance in Kit Kat chocolate bars.


Three In One: Stove, Refrigerator, and Generator


This quaint-looking device could bring some "essential" ammenities to millions in the world's poorest countries with its cutting-edge technology. read more »