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Innovative Perfume That Only YOU Can Create

Taking innovation to a new high, My DNA has patented a revolutionary new process to create your individual fragrance. Join me in welcoming to the world personalised DNA basaed perfume.


Have Environmental Floor Designers Gone to the Pits?

When you eat a peach and finally get to the pit do you ever wonder, “this pit would make a great floor”? Floor designer, Alla le Roux has.

McDonalds Japan Bucks Fast Food Trends With Big Fat Burgers

You'd expect McDonalds Japan to be ahead of the game when it comes to providing healthy, calorie-conscious meals to a nation that boasts the world's longest average lifespan. Well, expect to be disappointed... BIG time!

After Death, Take a Trip to the Moon

If you are looking for a different way to depart this life, perhaps it's time to take a look at Celestis, a Texas company that will begin launching human cremated remains to the surface of the moon by 2009.

One Cool Ad Campaign: Scope

Not sure if you have bad breath after that sandwich you ate for lunch?Check out this sure fire way to find out!


Stickybot is a Spy in the Sky

The Geico lizard might be nervous as there appears to be a new reptile in town that is aiming to grab some attention.

Well, it's not actually a reptile, to be be honest. And it has nothing to do with car insurance. But it will likely steal some of the thunder away from the amiable reptile that hawks auto insurance. The Pentagon says the robotic lizard could be used to spy on America's enemies.


Toyota Drives Shoppers to Innovative Showroom Mall

Toyota, Japan's (and now the world's) leading car maker has begun building malls stocked with their cars since consumers in Japan would rather cruise the shops than shop for a cruiser.

Great Invention Idea? Easy & Fun Way to Put Your Kids to Work!

I like United States patent 4455816, because it works on the principle that kids aren't just those little people you love and drive to and from soccer practice, they are also the source of a largely untapped and expensive - the average cost to raise a child in America until the age of 18 is around $200,000 - labor pool.

To Die For ... Star Trek Urns and Baseball Caskets!

Clint Mytych, chief executive of Eternal Image, wanted to take marketing to the final frontier.  So his company designed caskets with team logos of Major League Baseball teams, Star Trek themed urns, Vatican themed merchandise and more.

Calico Café Caters to Cat Cuddlers Craving Kitten Companionship

'Rent A Cat' cafés like Calico in western Tokyo are catching on with wannabe pet owners in Japan's big cities who find their furry feline friends are barred from rental apartments.

One Cool Business Card: Animated

A student in the Netherlands got the idea of an animated business card from a book he read and he immediately moved forward.

Pancakes in a Can?

Move over Aunt Jemima. Sean O'Connor and Nate Steck want some elbowroom at the table of pancake innovators.

Pet Funeral Directors Await Mini Removal Cot

At the National Funeral Directors Association convention in Las Vegas in October, funeral service practitioners got a firsthand look at a new product that some people thought they'd never see: a pet removal cot.

Intel Plants Flag In Ultra-Mobile Market with Atom Processors

Intel has announced a new line of processors specifically aimed towards Mobile Internet Devices (MIDs) that they call Atom. Are they gambling here or are they standing on firm ground?

Writing the Business Plan

To succeed in business, you must have a business plan. Business plans serve as the roadmap for your start-up. It also helps the entrepreneur view the economic viability of his proposed business by analyzing its various aspects.

IP Video Surveillance Space Has Just Gotten A Bit Smarter

The IP video surveillance space just got a little bit smarter with the rollout of the VideoIQ iCVR, which is being billled as the world's first high-performance, day-and-night network camera.

 

Educating Your Market: The Problem With New Inventions

New inventions are difficult to market. Why? Because despite its many features designed to help the average Joe, in reality, you will always have to educate your target audience for your invention.

So You're an Inventor.. Can you be an Entrepreneur?

Just about anyone can have an idea. Not everyone, however, is an inventor. The truth is most people are just content to have their big idea sitting pretty in some cobwebbed portion of their brain--

Celebrate National Plumbers Day - Inventive Marketing

Why not celebrate April 25 in style this year with a giveaway from Roto Rooter.

The importance of April 25?

National Plumbers Day!


Always Have a Pair of Socks with Throx

The missing sock phenomenon has puzzled many of us for years. There we are trying to match our socks only to find that several pairs have a missing sock. We search the room we're in. We search the laundry room. We look under the bed. We look everywhere, but alas the %@*#! socks are gone. One company, Throx, has come up with a solution that is sure to knock your socks off or at least keep them paired.