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Social Media Solutions For Casinos Is Better Bet Than Traditional Marketing

Casinos need to up their game when it comes to rolling the dice on social media's 4 R's - Reputation, Relationships, Recommendations & Reach. While a tad behind the curve, casinos are catching up with the hospitality industry at large with their management of social media initiatives. Today, there are platforms, tools and marketing techniques that can help create a customer experience that can distinguish a casino brand from the pack, while far exceeding traditional marketing results.

Cocoagraph Chocolate Photography or Eat This Birthday Card Before It Melts

One adventure in gastronomy I have not enjoyed yet is eating an old family photo. The thought of it is actually not that appealing to me.  But what is appealing is the idea of receiving an edible portrait of almost anything else, especially if it's chocolate.

 

Bumpy Bus Ride? Hold Onto Your Instant Ramen!

A “tasteful” ad campaign by a Korean food manufacturer has Chinese commuters holding onto Nong Shim instant cup ramen whether they're hungry or not.

Lay's Potato Chips to Develop Snacks for the Chinese Market

Think globally, eat locally – that's PepsiCo's plan for world potato chip domination in a nutshell. The next battleground is China, where plans are afoot to tailor the multinational corporation's flagship Lay's potato chip brand to better reflect Chinese tastes.

No Need To Invent The Koch Brothers - They're The Real Thing!

If Charles Dickens was alive today, he might have been inclined to create a fictionalized version of the malevolent brothers the likes of Charles and David Koch (pronounced Coke). While these two modern-day rogues have deviously shown how elections can be manipulated, helped create a radical extremist group, despoiled a number of ecosystems and are hell-bent on demonizing the current leader of the free world -- the Koch brothers run one of the largest U.S.companies (bigger than Coke), but one that most folks never heard of.

McRib Gets a Reboot as Japanese Chain Rolls Out the “Ribusando”

McRib fans, get your appetites to Tokyo! McDonalds' iconic boneless barbecue pork sandwich makes the leap to competing fast food chain Lotteria, gaining lettuce & mayo along the way.

Fujitsu Announces STYLISTIC Q702 & LIFEBOOK T902 Business Tablets

Fujitsu has developed two new mobile PCs – a hybrid tablet and a convertible notebook – all set up and ready for Windows 8 and the business-end of the computer market.

China's Spring Airlines Considers Installing Vertical Seats

Can't stand flying? Try flying standing! Chinese low-cost carrier Spring Airlines has shown interest in SkyRider - semi-standing, saddle-style “vertical seats” that will allow the budget carrier to increase capacity by up to 40 percent.

SONY's New Cassette Tapes, Redesigned for the Old Generation

Dust off that Walkman, Daddy-O! SONY's new series of cassette tapes sports larger text and wider labels designed to appeal to a whole old generation of music fans!

(Rumored) Winklevii's Social Network "Zurker" For The People & Of The People (Models too!)

Not content to sit on their laurels, nor the $65 million they pocketed from their lawsuit against Mark Zuckerberg for allegedly stealing their Facebook idea - the Winklevoss twins have launched their own network, named Zurker. Part investment opportunity, part chic-magnet, part-democratic social community, their innovative new wrinkle is to convince members they can become joint owners of their company.

China's “Ladies Only” Parking Spaces Put Female Shoppers in the Pink

Business owners in the Chinese municipality of Tianjin have found an attractive way to appeal to a distinct market demographic – women – hoping that preferred “pink” parking places convenient to store entrances & exits will keep their female customers satisfied... and, keep 'em coming back for more!

Orbitz Polishes Higher Hotel Rates For Its Apple Users

There's a reoccurring foreboding in many fairytales, that says: magic comes with a price. The Evil Queen that offered Snow White the poisonous apple received her comeuppance in the end, and hopefully Orbitz will be served a does of the same, when the traveling public learns that Mac users are charged more than those using Windows. Yes, in this case, you can think of Orbitz as the Evil Queen! And the 30 percent higher rates they are offering to Apple device owners, the fruits from their poisonous tree.

Father Of Obamacare's Signature Irony Not Lost On The Twittersphere

In an alternate universe somewhere, the Father of Obamacare might have actually had a shot at becoming the next president of the United States, had he just stuck to his guns. Because on Planet Earth, the candidate responsible for this accomplishment is not Obama. Obama cannot take credit for inventing the Affordable Care Act. It was ironically his opposition who laid the groundwork in Massachusetts, and then decided to take the wrong fork in the road to diminish its application for the nation.

Scoot Right Through The Airport With Kick Scooter Luggage

You can pack your 2-wheeled carry-on and pull it through the airport, switching arms as you drag the bag all the way from your cab to check-in, up the escalator to the tram, through your terminal and bag inspection, and up and down the maze of halls to your gate.  But, I'm taking my Kick Scooter Luggage.

British Airways Uses Social Media & UK Addresses For Olympics' #HomeAdvantage

In an ingenious TV commercial that we're sure Don Draper would have approved, British Airways is utilizing the distribution channels of Facebook, YouTube and Twitter to extend their rallying cry for a "Home Advantage" at the 2012 Olympic and Paralympic Games.

iPhone 5 Ice Pop Comes in Mango and Pear Flavors

The iPhone 5 has been released in China... and it's delicious! Unless somebody from Apple Inc "calls out" the manufacturer on this frozen ice pop's provocative name, hungry Chinese will be chilling their choppers on iPhone 5 brand Mango and Pear flavored frozen fruit snacks all summer long.

Siri Takes Lead From SNL's Self-Deprecating Humor Making Apple Butt Of Joke

Does anyone remember when iPhone prototypes were left behind in Silicon Valley bars only to be found by those looking to make a quick buck while providing the techie world with an advance sneak peak at Apple's latest iteration? In both cases, Apple execs were none too pleased and subsequent police investigations and threats of litigation were filed against Gizmodo and ex-Apple employees responsible.

From "Finish Line" To "Shut The Mother F-er Down": OTB Employees Struggle To Be Heard

If one was to ask what happened on December 7, 2010 and 2011, most folks would reference the 69th & 70th-year anniversaries of Pearl Harbor. Few people would know or care that New York's Off-Track Betting Office doors were shuttered that first year, depriving thousands of workers from earned health benefits. And on its anniversary date the following year, it marked the day that OTB worker Patti McCole entered the hospital for brain cancer.

Tornado Beer Dispenser Puts a New Twist on Draft Beer

The Tornado Beer Dispenser from Japan's Asahi Beer invites toasting tipplers to go “Bottom's Up!”... literally. The dispenser injects draft beer into the base of a specially designed plastic mug, in the process creating a short-lived alcoholic vortex of epic proportions.

Pepsi Salty Watermelon is Pepsi Japan's New Sweet Seasonal Treat

Another season, another new & exciting Pepsi flavor! This time around the drink designers at Pepsi Japan have reached back to a traditional Japanese summertime treat, salted watermelon.