The automobile industry is constantly transforming and trying to build more efficient and greener cars. Because of these efforts, we've seen the age of the electric cars and we have seen prototypes of cars that run on water as well as vehicles that are powered by solar energy. Now these are all great, but there's another solution brewing around that will not only use eco-friendly materials during its manufacture but will also result in the production of a stronger, lighter car that will do wonders for fuel economy. Is the world ready for pineapple and banana cars to hit the road?
Maria and Igor Solovyov, from Belarus, combine their superb design talents and energy into a family business: SolovyovDesign, a studio that shows brilliance in many spheres of product design. Today I must share the Insight energy efficient lamp, because it shines so brilliantly... and is so darn metaphoric.