Lifestyle

McDonald's, one of the world's largest fast food chains began selling plain, vanilla and hazelnut iced coffees at 700 locations in and around Chicago. For the last few months, the drinks have been sold in New York, Boston and a few other major markets.

To promote the drinks, McDonald's, with agency BBD, has displayed coffee mugs frozen in ice in Seattle.

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According to Inc.com, and many others in the advertising industry, outdoor campaigns are suddenly cool…again. read more »

Have you ever received a "less than perfect" looking meal from your favorite fast food restaurant? For example, have you ever received this?

When based on the Arby's magazine ad you were expecting your roast beef and cheddar to look like this?

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Throughout the last decade, we have come to realize that bigger isn't always better in the world of handheld electronics. In order to prove this, and to promote the movie function of their product, iPod ran a "Movies in Your Pocket" Campaign. read more »

As we all know, quitting smoking is hard because nicotine is so addictive. Along with this, we have also learned that anti-smoking advertising campaigns can be very difficult to ignore because of the vast creativity. Take for example, this direct mail piece. read more »

A patent has been issued for a new way for couples to fit and get fit together.

Our Guest Blogger, Jennifer Lane, has lived in an array of places, from a monastery in the Himalayas to the "Entertainment Capital of the World." She currently works as an attorney in Las Vegas, Nevada. She wanted to share the fun side of patents with the readers of InventorSpot.com.

Here's her article: read more »

As Darth Vader once said, "Don't underestimate the Force" (of just good, ole' creative advertising). read more »

Father's Day is the worst. Every year, it's the same lame presents. Come on, you know what I am talking about! If I never see another tie, cologne, BBQ set, belt, wallet socks, underwear, shirt, sweater or lame ass book, I will die happy.

Listen up, guys and let me know if you agree with me. I think I have come up with some really novel gift ideas for dear old dad (other than the obvious stuff he really wants but I can't afford like a Porsche, the model girfriend or the giant flat screen tv). Here's my picks for what to get the old man... read more »

Soda display

A soda company in Japan has discovered a way to make people read their ads. Simply give them a free soda. Sound too good to be true? No such thing as a free lunch? Whatever cliche you apply here, you can't do something like this and pretend that it won't affect us, economically and morally. read more »

By shopping internationally Up To You customers can expect to be introduced to amazing pieces, while taking an active role in influencing trends and refining a distinct lifestyle.
Is this a shop or something much more?
Read on to know more...
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It is well known that the most difficult part of a sending out direct mail is getting the target to open it; and who would have ever thought that a drug company would be behind this very creative, one of a kind marketing tool. read more »

The Sit-N-Stroll® Deluxe Portable Foot Exerciser was developed for people whose feet and legs are mobility-restricted due to diabetes or other health impairments... And too, for those of us with lack of mobility due to desk jobs, TV watching, video-game playing, and airplane travel...

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