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Marketing

Unhappy Meals: China's Top 10 Fake Foods

China's 1.3 billion people are hungry for wealth and riches. Too often, however, making a buck means taking a buck by foisting imitation nutrition on the unwary. These top 10 Chinese fake foods and drinks may leave a bad taste in your mouth but consider yourself lucky you're just reading, not eating.

The Crunch Before Lunch: Banana & Peach Flavored Breakfast Potato Chips

In an effort to jump start the so-called “morning potato chips habit”, Japan's Koikeya is rolling out two new fruit-flavored potato chips: Banana and Peach. No need to import them here – American college students have already got the morning potato chips habit down pat.

Wearable Tech: The New Attainable, Unstainable White Shirt

For years the clothing industry has sought a fabric that could repel stains. The white shirt particularly, has always been the most susceptible garment  to suffer from irreversible stains, but no more. Read on to learn more about the amazing unstainable white shirt.

The Invention Of Coke Motivates ‘Mad Men’ Finale & ‘Happyish’ Entrée

Where an iconic TV show ends, another begins. Mad Men and Happyish are separated by eight years in real-time but actually over 50 years in their respective fictional timelines. Both plots focus on the inner-workings of an advertising agency. The former documents how we were romanced into believing in promotional hype, while the latter’s reality check is a result of a healthy dose of buyer-beware skepticism and a growing. . .

Juicing For Tsū Dollars At BambuCycles

If you’re one of the 3.5 million users who have flocked to the Tsu social network over the course of the last six months, you’re aware of its unique monetization model, where users benefit from its advertising revenue [90% split amongst all members based on the popularity of their content]. And you’re probably also aware that their peer-to-peer payment feature allows users to transfer . . .

Is Silicon Valley’s ‘Datageddon’ Coming, Or Will Modern-Day Florence Continue to Renaissance?

It’s been referred to as the ‘Cradle of Innovation’ in a time of transformation, where art has been replaced by Clouds, DaVinci’s by Zuckerberg’s, beauty by functionality and greed . . . well, by greed (some things never change.) But is the 21st Century’s Renaissance peaking, or will it live to Snapchat another day?

Book My Ride! Order Your BMW i3 EV Online From Amazon Japan

Amazon Japan has begun listing BMW's i3 EV along with the usual books, DVDs, housewares and whatnot. While delivery via drone isn't in the offing – yet – the new service expands the German car company's profile while enhancing customer convenience.

Difference Between Invention and Innovation? Join The Debate

Ever asked yourself how innovation differs from invention? Well I did, and the answers I found may surprise you! In search for a clear distinction I came across a large group of professionals on LinkedIn who have been discussing this paradox for over 4 years. While it seems that a clear business definition exists, a holistic version is still up for debate. For a thorough overview of the 800+ LinkedIn comments courtesy of the headstrong professionals, follow me through my endeavor to restore a comprehensive perspective in a very disordered debate.


Toyota Corolla ESport Nürburgring Edition: Sportiest Corolla EVAR

The Toyota Corolla isn't exactly the epitome of sporty automobiles so naming one after Germany's legendary Nürburgring road-racing track takes a lotta brass. An extrapolation of the Toyota Corolla ESport, the Nürburgring Edition debuted at the 2015 Bangkok Motor Show and will only be sold in Thailand.

Crowdsale & Cryptocurrency Fuels Next-Gen Social Network Synereo

If a new social network is going to break the mold of everything that went before, it's going to require a social media marketing strategy that’s just as innovative. In a follow-up to my blog post ‘Defining Synereo Before It Redefines Facebook,’ the programming team behind Synereo are relying on cryptocurrency to serve as legal tender when users register for their network, via a new crowdsouring mechanism called a ‘crowdsale.’

Defining Synereo Before It Redefines Facebook

There’s a new social network in town and if it's half as powerful as its hype, prepare to follow a whole new line of logic when you socialize online in the very near future. Synereo has been touted as the one to break the mold of all that went before. It’s the next-gen social ecosystem, a fully decentralized and distributed social network designed for the  Attention Economy.

Facebook’s ‘TheFind’ Another Example: ‘If You Can’t Build It, Buy It’

Never to be outbeat, Zuckerberg's been wise enough to keep a finger on the pulse of consumer preferences in tandem with a keen eye on advertising opportunities. In so doing, one year ago, he shelled out an astronomical $19 billion to acquire the mobile messaging app WhatsApp. To put this in perspective, this one purchase was 19-times what he spent on Instagram in 2012 - and another example of Zuckerberg’s now standard modus operandi: If you can’t build, buy it!

Will YouTube Subscription Service Compete With Netflix, Spotify?

Google has decided its web-based video provider YouTube has finally grown up enough to get some big-boy pants. It’s a bit step, but Google appears to be taking its cue from streaming video and music content providers like Netflix and Spotify.

2016 Ram Laramie Limited Keeps On Truckin' With Bold New Badging

The Ram full-size pickup truck from FCA (Fiat Chrysler Automobiles) is coming off its best annual sales in a decade so you might have noticed more of these boldly styled trucks on the road. Just in case you haven't, the upcoming 2016 Ram Laramie Limited boasts badging that's simply impossible to ignore.

2015 Vauxhall Corsa's Optional Camouflage Net Tones Down Bright Bodies

You'll wonder where the yellow (and red, orange or green) went thanks to an optional camouflage net car cover designed for the new 2015 Vauxhall Corsa. The British carmaker describes the net as an “essential accessory” that could save owners of brightly-colored Vauxhalls from being accused of “ruining” tourist snapshots of national historic sites.