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Marketing

15 Absolutely Brilliant Billboard Ads ...Really


Some of the following are great examples of outdoor advertising, specifically billboards, at their best. read more »

Pee On It, Pull It, and Rub It - Top 10 Most Brilliant Bathroom Ads


Advertising really is everywhere...EVERYWHERE. Look what great ads appear in public restrooms. read more »

The Pope and the Vatican Lead Newest Technology Trend


Korea takes the technology lead and gets a big blessing from one of the world's most unique markets.
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Stopping Torture, Murder and Mayhem - Powerful Ads from Around the World


It appears that some of the most creative and inventive advertising is coming from nonprofits these days. Amnesty International (AI) is a worldwide movement of people who campaign and work towards the international recognition and support of human rights. Here's some of their powerful work. read more »

Tops in Transport - Top 10 Funniest and Most Brilliant Bus Ads


Using transportation as an advertising medium has brought forward some of the most creative ads. read more »

Stretch, Pull and Push - 8 Brilliant Ways of Selling Yoga


Yoga is a system of physical and mental practices that originated in India more than three thousand years ago. Yoga's stated purpose is to help each one of us achieve our highest potential and to experience enduring health and happiness. With yoga, it is said that we can extend our healthy, productive years far beyond the accepted norm and, at the same time, improve the quality of our lives. (specialyoga.com )

Does yoga really offer all that or is it just the newest fad? read more »

Podcasts to Promote Adidas - Inventive Marketing


 

"Celebrating color, customization and personal expression, adidas presents adicolor Podcasts, an inspired collection of short films conceived specifically for iPod, PSP or online viewing from seven of the most exciting and culturally relevant directors working today." (Ads of the World) read more »

Kids Meet The Greens Online


Today, there are hundreds of websites for kids. Kids can go online and play games, learn about space, discover how-to crafts, dress up there virtual dolls, learn how to read with their favorite cartoon characters or just chat online with pen pals from all over the world. As many websites as there are for children, there are few environmentally focused websites specially made for kids, that is until The Greens came along. read more »

Promoting Breast Awareness


A few days ago, I had posted some of the nontraditional advertising and marketing programs created  to inform women about the importance of  breast cancer screening. Here are some more traditional, yet still very creative,  means of advertising being used to support the cause. read more »

Sony Women's Walkman Glitters with Swarovski Crystals



With more and more women welcoming technology into their comfort zone, electronics manufacturers like Sony are openly catering to feminine tastes by introducing a "Women's Walkman" dressed to the nines. Some call it sexist, others say it's just targeted marketing.
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Tokyo's Mayonnaise Restaurant Charges To Hold Personalized Bottles of Mayonnaise



Hold the mayo? Never at Tokyo's Mayonnaise Kitchen, where the topping takes top billing and the king of condiments is rich, calorie-laden mayonnaise!
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Hearing Aids Just Got Cool and Sexy

What do baby boomers have in common with the babe and hunk in these pictures? Not too much; don't get your hopes up.

These bare beauties are going to sell boomers the hearing aids we need, or will need very soon. Wait. Not hearing aids... PCA's - Personal Communication Aids.

Hearing Aids Just Got Cool and Sexy


What do baby boomers have in common with the babe and hunk in these pictures? Not too much; don't get your hopes up.

These bare beauties are going to sell boomers the hearing aids we need, or will need very soon. Wait. Not hearing aids... PCA's - Personal Communication Aids. read more »

Goodbye Afro Ken, Hello Kitty!


Love it or hate it, the Japan's Hello Kitty has become a global icon. Why has Hello Kitty succeeded while more appealing and refreshing characters like Afro Ken have failed? And who or what is "Afro Ken" anyway? read more »

Dogs Can't Bite Michael Vick After All


The original design.The original design. The new design.The new design.

 

 

 

 

 

 

 

 

Somewhere along the line, the three guys who came up with the "Michael Vick Dog Chew Toy" got busted by copyright law and had to change the design and the name of the toy, because Michael Vick's likeness and name really belongs to the NFL.

Not to worry. The new "Vick's Dog Chew Toy" is on its way. The only thing you'll have to do is decide what price you'll pay for it. read more »

Great Green Ads - Best Environmental Ad Campaigns


It appears that some of the most creative and inventive advertising is coming from nonprofits these days.

This week,I've been taking a look at the nonprofits and "for a good cause" marketing techniques. Earlier this week, we looked at the Anti-Smoking Campaigns. Today, we turn to the the advertising campaigns being used to Help Save Our Environment:

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Six Degrees of Kevin Bacon’s Innovative Charity Site


Have you heard of Six Degrees of Kevin Bacon? No? Well, if you haven't, it's a trivia game from the 1990's that works like this: a group of players tries to connect any film actor in history to Kevin Bacon as quickly as possible and in as few links as possible. Kevin Bacon was smart enough to take advantage of this game and use it for his career in commercials, TV show appearance, etc. This year Kevin has gone a degree further and is using the six degrees concept for a greater good. read more »

Top 10 Most Creative Anti-Smoking Ad Campaigns


It appears that some of the most creative and inventive advertising is coming from nonprofits these days.

This month, I will be taking a look at the nonprofits and "for a good cause" marketing techniques. Today, we turn to the the advertising campaigns being used to increase awareness about the bad effects of smoking.

How would you urge people to stop smoking?

Here's my picks for some of the most interesting and effective: read more »

Sweet & Sexy Leah Dizon: The First "Planet Idol"?



Leah Dizon breaks the mold of so-called Japanese Idols: she's multi-talented, multi-ethnic and has universal appeal that makes a mockery of national borders. Signed by toy maker Bandai to represent their new clothing line, the 20-year old singer, model and TV star is poised for mega-stardom. Today Japan, tomorrow the world!
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The Creative Marketing Around Breast Cancer Awareness


I could go on for weeks and weeks about all of the promotion and marketing that has been created to build breast cancer awareness. From the Susan G. Komen foundation to the Breast Cancer 3 Day Walk to the mammogram reminder messaging, it seems that the groups fighting the cause have thought of everything possible to keep women informed and healthy. read more »