Somewhere along the line, the three guys who came up with the "Michael Vick Dog Chew Toy" got busted by copyright law and had to change the design and the name of the toy, because Michael Vick's likeness and name really belongs to the NFL.
Not to worry. The new "Vick's Dog Chew Toy" is on its way. The only thing you'll have to do is decide what price you'll pay for it. read more »
It appears that some of the most creative and inventive advertising is coming from nonprofits these days.
This week,I've been taking a look at the nonprofits and "for a good cause" marketing techniques. Earlier this week, we looked at the Anti-Smoking Campaigns. Today, we turn to the the advertising campaigns being used to Help Save Our Environment:
Have you heard of Six Degrees of Kevin Bacon? No? Well, if you haven't, it's a trivia game from the 1990's that works like this: a group of players tries to connect any film actor in history to Kevin Bacon as quickly as possible and in as few links as possible. Kevin Bacon was smart enough to take advantage of this game and use it for his career in commercials, TV show appearance, etc. This year Kevin has gone a degree further and is using the six degrees concept for a greater good. read more »
This month, I will be taking a look at the nonprofits and "for a good cause" marketing techniques. Today, we turn to the the advertising campaigns being used to increase awareness about the bad effects of smoking.
How would you urge people to stop smoking?
Here's my picks for some of the most interesting and effective: read more »
Leah Dizon breaks the mold of so-called Japanese Idols: she's multi-talented, multi-ethnic and has universal appeal that makes a mockery of national borders. Signed by toy maker Bandai to represent their new clothing line, the 20-year old singer, model and TV star is poised for mega-stardom. Today Japan, tomorrow the world! read more »
I could go on for weeks and weeks about all of the promotion and marketing that has been created to build breast cancer awareness. From the Susan G. Komen foundation to the Breast Cancer 3 Day Walk to the mammogram reminder messaging, it seems that the groups fighting the cause have thought of everything possible to keep women informed and healthy. read more »
Plagued by an invasion of gooey, slimy 440 pound jellyfish that are clogging fishing nets, eating valuable fish and putting the sting on profits, Japan's fisherman are turning to unusual solutions to cope with the slimy pests - such as turning them into ice cream. read more »
By this point, you have all seen the Dove Real Beauty Campaign. read more »
Pedigree has had some amazing outdoor advertising over the past year. read more »
Caught between fierce competition for customers and constant pressure to reduce fees, Japan's Ogaki Kyoritsu Bank is now featuring short commercial ads at some of its ATMs in exchange for half-price fees. The ads are just the latest attempt by OK to lure new business by using innovative marketing techniques. read more »
Sex sells. Check out these ads that prove sex really does sell.
You would not believe what they can do with airplanes these days... read more »
Unfortunately, Seth will not be able to do his live blog posting this week. We will try to have a recap summary of the show for later this evening but will not be able to provide a live blog. We apologize for any inconvenience.
In the meantime, please share your comments on the show.
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What better way to market yourself than your business card.
Fans of "The Fast and the Furious: Tokyo Drift" know that Japanese can burn rubber with the best of them. Need proof? Here are the the top 10 most interesting, unusual and downright weird ways Japan's condom manufacturers seek to beat off the competition in the rubbery race for safe sex supremacy! read more »
Ready to upgrade from your small black umbrella that fits in your briefcase or your big green and white striped golf umbrella?
Check out this series of ads for a job recruiting company in Berlin, Germany.
Vending machines stocked with used schoolgirl panties may be one of the most oft-quoted Japanese urban legends, but do they actually exist? Is there any truth behind the lurid rumors? The answer may surprise, even shock you! read more »
A recent promotion by Tide used vintage style promotional t-shirts and a completely customized iPod nano to drive their Loads of Hope program to benefit New Orleans. read more »