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Marketing

Meet Hatch-chan, Japan's First Blogging Cat

A black & white cat named Hatch-chan has become a minor celebrity in Japan thanks to his popular blog. Yes, blog. Deal with it, LOLcats!

Great Invention Idea? Bed Simultaneously Promotes and Repels Action!

Who among us doesn't like some action in bed? Naturally, we all do. But there's action, then there's ACTION. If you're more the "ACTION" type then United States patent 7,137,881 the Quantum Sleeper, is just the thing for you because it brings a sort of Sopranos' style edginess to the notion of a good night's sleep.

McDonalds Japan Bucks Fast Food Trends With Big Fat Burgers

You'd expect McDonalds Japan to be ahead of the game when it comes to providing healthy, calorie-conscious meals to a nation that boasts the world's longest average lifespan. Well, expect to be disappointed... BIG time!

What Are You Reading? - Creative Book Covers

Have you ever wondered what book the person next to is reading on the subway?

New Bizarre Beauty Trend: Placenta Drinks and Supplements

A range of drinks, jellies and supplements with placenta as their main ingredient is helping Japanese women preserve their youth and beauty. Bonus - they have a delicate Peach flavor and boast Zero calories. Yum!

Great Invention Idea? Kill Bugs Fast with Radiation Gun!

Gnats, mosquitoes, field mice, ants, and all manner of creepy crawlies are just as interested in your summer activities as you are. In the past, the most effective protection against these tiny critters was to slather yourself with some deet or paraben laden lotion only to find you had traded one set of problems: bug bites, for another: cancer. Well those days of compromise are over thanks to United States patent 6647661.

Using Trunks, Bark and Leaves - 10 Towering Tree Ads from Around the World

Whether its campaigns to Save the Trees, or Keep it Fresh, advertisers are using all of the elements of trees, the leaves, the trunk and the bark to get their marketing messages across in clever ways.

One Cool Ad Campaign: Scope

Not sure if you have bad breath after that sandwich you ate for lunch?Check out this sure fire way to find out!


Fight the Fat! - Eight Obesity Prevention Ads

Obesity is fast becoming a global epidemic, advertisers have taken a stand and are working to fight the battle against obesity.

Sex Sells Everything, Even Pet Wigs!

Short shorts and skin tight t-shirts are not just la mode for teens; Beagles are wearing them! So, it's no surprise that sex plays a big role in the selling of pet wigs. Take a look at these pet photos and see if they don't speak just a little bit sexy to you.


Toyota Drives Shoppers to Innovative Showroom Mall

Toyota, Japan's (and now the world's) leading car maker has begun building malls stocked with their cars since consumers in Japan would rather cruise the shops than shop for a cruiser.

Is it Art or Advertising?

These following ten exhibits are very creative pieces of work, and we know that all advertising is a great work of art.

Google Strikes Fear Into the Hearts of Retailers and Publishers

Google's new search-within-search technology appears great for consumers. But will the outcry from retailers and online publishers be enough to make Google reconsider? All the details after the jump.

Computer World Changes In China: PC Makers Look to Asia

Dell Computers announces major expansion into China with more than a dozen new products, including major Internet investments.

One Cool Business Card: Animated

A student in the Netherlands got the idea of an animated business card from a book he read and he immediately moved forward.

In Japan, Waffle + Mochi = Moffle

The waffle, in typical Japanese fashion, has been dissected and re-concocted. Substituting the gooey rice paste, mochi, for the wheat flour used by westerners in the waffle, Japanese chefs have created the moffle, Japan's latest food craze. And a quick-thinking entrepreneur stepped up the craze by creating the Moffle, a moffle cooker.

Celebrity Easter Eggs for Easter 2008

Thornton's, a British chocolate company, has done it again! They are celebrating Easter in celebrity style.

2007's Best Easter Celebration - Can Anyone Top It This Year?

To celebrate Easter last year, Thorntons,a British chocolate company, created an 860 pound pure chocolate billboard in London, making it the world's first chocolate billboard.

Toshiba 'Invitation Only' Designer Cellphones Exude Exclusive Luxury

Toshiba's FanFun 815T handset is a popular choice among Japanese phone users thanks to its many features and adaptable design. Japan's rich, however, go for exclusivity and the $4,000 Cosmic Shiner version gives them that in spades.

The 5 Tackiest Invention Ideas for Easter Ever!

There is no religious holiday of more importance to a Christian than Easter. To this end, some inventors wish to provide believers with helpful symbols and trinkets to assist or focus their faith. Then there are the others: inventors who capitalize on - exploit? - this kind of solemnity with their own particular tacky take on the holiday. In my opinion, the following patents illustrate this point exactly. What do you think?