Media

Ten Things To Think About Before Being Sucked Into iPad Fever

As ubiquitous as Apple is - it's still always wise for buyers to be aware. Like the iPod and iPhone that preceded it - sometimes it's best to wait for the first run's critiques before blindly jumping into the buying frenzy. To that end, here are ten things to know before following 'Pied Piper' Jobs off the proverbial 'first adopter' cliff.

Big Bang Too & 'The God(damn) Particle' Were A Smashing Success!

On Tuesday, March 30  at precisely 1:06 PM in Geneva, Switzerland, scientists revisited our distant past. It only took 16 short years and a paltry $10 billion dollars to recreate the conditions similar to the original Big Bang that occurred some 13.7 billion years ago and is one of the major scientific theories behind the creation of life as we know it.

iPhone & Android In Bed Together With Knocking Live Video App

Apps are finally bridging the communication gap between mobile platforms and Knocking Live is the first to pioneer the effort. Developed for both iPhone and Android devices, this app can broadcast live video between both smartphone devices.  So whether you belong to the Apple or Google tribe, technology has found a way to make these competitors play nice.

InventorSpot Ranks 946 In Global Blogosphere

The blogosphere is alive and well and at 133 million (and counting) as last reported by Technorati, it doesn't look like its going to go away any time soon. Blogs, often described as the 'democratization of reported data' allows journalists to contribute to public debates, whether InventorSpot is covering a geeky gadget, a social media phenomenon or an innovative philosophical idea.

Fictional Schrute Farms B&B Gets 4 Stars From TripAdvisor

Promoted as the 'lifeblood of agrotourism,' by Dwight Schrute, the eccentric paper salesman played by Rainn Wilson on the award-winning NBC series, "The Office," Trip Advisor gets free publicity for a B&B that doesn't even exist -- to the tune of over 633 reviews (and counting). There's very few hotels in Manhattan that can garner that kind of attention.

Japanese Mascots For Fun And Profit... Especially Profit

Big eyes and a gentle smile... and the bigger and gentler, the better. That's what designers of 'Namisuke', Suginami City's dinosaur-like mascot, had in mind when bringing their advertising and merchandising campaign to life. Namisuke personifies Japan's mascot-mania, or as some say, characters gone wild!

Sarah Palin, the "Annie Oakley" Of Social Media

Supposedly she qualifies to be a Daughter of the American Revolution. She is a gun-toting member of the NRA and likes to shoot Moose when she's not taking pot-shots at Obama and members of his party. But this Soccer Mom needs to reassess how she unholsters her 'gun' analogies when she brazenly tweets and posts gunsights and cross-hair maps on her Facebook and Web site pages.

Murdoch's Newspapers & The Great Paywall Of The Internet

Murdoch is gambling by sending two more of his newspapers to the Great Paywall of the Internet, in his tireless effort to eek out a few extra pounds from his news syndicate. It's a gamble because these two British newspapers will replace Murdoch's TimesOnline.com which in February, according to Comscore experienced a 21 percent decline from last year.

James Cameron Smartly Sees 3D Smartphones' ROI

James Cameron, the award-winning director of Avatar and Titanic is banking on 3D Technology moving from the big screen to smartphones, as smaller screens don't require 3-D glasses. This epiphany was apparently rooted in economics. While Avatar is historically one of the highest-grossing movies with over $2.6 billion at the box office internationally- it also earned the distinction of being one of the most pirated movies of all times.

Augmented Reality For Tablets Goes Where No Man Has Gone Before

While Augmented Reality technology has been a topical point of interest these last couple of weeks at events like SWSWi in Austin and CTIA Wireless 2010 in Las Vegas, there has been very little talk of the suitability of utilizing AR features with the new tablets that will be flooding the market in the next couple of months. Granted, iPad's sin of omission by not including a camera or webcam kind of eliminates them from consideration, but it seems to me that the 10" tablet versus the 3" smartphone screen would provide users with a greater opportunity to view AR overlays, markers, advertising, points of interest and other layers of data that AR is known for.

The Press Causes Widespread Outbreak Of Facebook STDs!

Cause and effect are two of the mainstays in scientific discovery. Assumptions, speculations and likelihoods are the business of gossip columns and not of objective reporting. With that said, one has to question the stories submitted by Britain's Sun, Daily Telegraph, The Independent, and today's article in the Daily News in New York, titled, " Facebook blamed for rising STD rates in Britain."

Fox Mobile's Bitbop - First To Add Mobile TV To Smartphones

Would you pay $9.99 a month to get TV on your smartphone? That's the new offering that the Fox Mobile Group is betting on. Introduced as a new wireless video subscription, the service will provide users with premium video content that includes downloadable movies and streaming content.

USA Today's Commitment To Social Media

In my previous blog, "Is USA Today's 'Social Media Lounge' A Little Late To The Party?" I talked about how some legacy newspapers like USA Today were in somewhat stalled position as to how best to work with social media. With USA Today's launch of their Social Media Lounge, I questioned if they were simply 'testing the waters' or jumping in with both feet. In a subsequent interview with Alexandra Nicholson, manager and social media strategist for the paper, she clarified some of these points and confirmed the paper's commitment to social media.

Social Search Wars: Aardvark vs Yahoo Answers vs Mahalo vs ChaCha vs Formspring.me

During the last ten years, search engines have basically provided us with information retrieval (IR) from strangers. We have relied on the credibility of these search results based on algorithms determining their relevancy and authority. In turn, content producers learned to optimize their pages to obtain higher page rankings. Over time, satisfied with the premise if 'Google says its so, who's to argue?' we accepted what was delivered. However the need for human interaction is not lost to the 21st Century and the desire to connect through search is evident with the entre' of a new type of IR - appropriately named 'social search.'

Brands Still Sitting On The Social Media Fence

With unique users of 73.5 million on Twitter and 400 million on Facebook, it doesn't seem feasible that in 2010 organizations would not be utilizing social media as their primary branding tool . Yet a good number of firms and regions around the world are still sitting on the proverbial fence. Why?