For Seniors or Elderly
As Phonak, the maker of his Exélia™ hearing aid, suggests, the picture represents the joy that comes from finally experiencing a full life.
Now this is something I've never thought about, but it's good, I guess, that someone has.... A way to tell your kids that you're going to the doctor and coming home with new boobs, a flat tummy, and (why not?) a new nose. These three cosmetic surgery procedures are so common in post-childbirth women, they have their own marketing package -- mommy makeovers.
Sudden cardiac arrest (SCA) is responsible for more deaths every year than AIDS, breast cancer, lung cancer and stroke combined. If the heart is not defibrillated (therapeutically shocked) within a few minutes, the victim dies. Imagine how difficult it is to reach the victims of SCA in time to save their lives.
But, suppose we each carried our own personal defibrillator, say it was a feature of our cell phones?
For many people, the arrival of spring also means the arrival of rain. This is something we are used to and it's hard to imagine normal levels of rain keeping us from our daily errands. But until the invention of windshield wipers, drivers caught in a spring shower would be a little stuck.
According to marketing surveys, the over-40 age group represents the largest proportional population of first world countries and it is the most gadget- endowed portion of the population... probably it's their income level. So the challenge for you this holiday is to find some gadgets that the techies on your list may not have.
Becoming nostalgic for your childhood? If so, you'll find hundreds of childrens' costumes in adult sizes this year, like the Big Bad Wolf and Little Red Riding Hood. And if you want to rewind to your infancy, there's no shortage of adult infant costumes. Then there are the childish adult costumes, and here's where I bring you some of the best for a good laugh!
What do baby boomers have in common with the babe and hunk in these pictures? Not too much; don't get your hopes up.
These bare beauties are going to sell boomers the hearing aids we need, or will need very soon. Wait. Not hearing aids... PCA's - Personal Communication Aids.