Marketing, Advertising and Packaging

What's Next For Quirky's Future? CEO Resigns

The World’s Least Important CEO has resigned and his company has blown $185 million they raised since forming in 2009. Yes, a dark cloud now looms over Quirky. What kinds of changes will Quirky make in order to survive? And what does it all mean for the inventor community?

GoodWorld & Tsū, Social Networks With Charitable Algorithms

A new era of ‘social giving’ has entered our zeitgeist. Fundraising is no longer an activity practiced solely by wealthy philanthropists. Folks who have a passion for giving don’t have to be members of the elite, the likes of the Bill Gates or the Jimmy Buffets of this world. Today’s social networking is providing folks of lesser means with a conduit to working for the greater good.

It’s A Mad, Mad, Mad, Mad Tsū World

What does March Madness and the Tsu social network have in common? First introduced in 1984, the former has become one of the most popular annual sporting events in the United States. Created by the National Collegiate Athletic Association (NCAA) Men’s Division 1 Basketball, it’s an elimination tournament played each March in the United States. The latter is a new social network platform developed by Sebastian Sobczak and launched in October, 2014.

Is It The Last Straw App Or The First Brigade Social Network?

Attempting to find that next paradigm shift in social networking seems to be the name of the game in the year 2015. The first generation of social networks paying users for their content — including the popular Tsu, followed by Bubblews, Bonzo Me, bitlanders and Seen — were the first on the scene with a new twist. Now half way through the year, ‘polling apps’ seem to be the network du jour. . .

Will Facebook Own Your Faceprint?

Just when we thought Facebook could not possibly take any more liberties with our privacy rights . . . oops, they did it again! For those who might not have heard, three years back when Facebook was on a buying spree, it picked up, an Israeli facial recognition technology for the paltry sum of $100 million [chump change in comparison to the acquisition of WhatsApp for a cool $19 billion]. This week . . .

Daily Table: Shop For Cheap Meals At Grocery Store That Stocks Aging Food

If there's anything that we've learned over the years of featuring grocery stores and restaurants, it's that the food industry is incredibly picky when it comes to the produce they use. Vegetables that are a little misshapen find themselves at the bottom of trash bags, and food nearing its best before date is considered unsavory before its time. There are some kind souls out there, however, that take pity on this unwanted food, and create businesses specifically to carve out a place in life for neglected eats.

Bitcoin & Tsū Microdonations Usher In New Wave Of Charity Giving

For most charities, before the web and smartphones, donations came in the form of checks, received by snail mail. Yes, faster than the pony express of the previous century, but yet a very slow process. Toward the latter part of the 1900s, with credit cards becoming an accepted form of payment, coupled with the Internet as a distribution channel, the speed and frequency of fundraising increased markedly.

InstaThief’s Instagram Heist, ‘Fair Use’ & The Cheshire Cat

Instagrammers are still reeling from the latest flurry of notoriety that 65-year old Richard Prince has been able to stir up in the intellectual property pot, both on-and-offline. As a self-proclaimed painter and photographer, critics have found a number of  derogatory monikers to label him:  ’InstaThief,’ 'AppropriationArtist,’ ‘FairUseAbuser' with hashtags such as #PrinceofAppropriation and #geniustroll.

The Invention Of Coke Motivates ‘Mad Men’ Finale & ‘Happyish’ Entrée

Where an iconic TV show ends, another begins. Mad Men and Happyish are separated by eight years in real-time but actually over 50 years in their respective fictional timelines. Both plots focus on the inner-workings of an advertising agency. The former documents how we were romanced into believing in promotional hype, while the latter’s reality check is a result of a healthy dose of buyer-beware skepticism and a growing. . .

42 Creative Ways To Advertise Your Small Business On A Small Budget

Looking for ways to get more attention and interest for your products or business. What we lack in capital as small businesses with small budgets, we have to make up for in creativity, tenacity and effort. We have to hustle harder than everyone else out there. We have to be the champions of our cause - day in and day out. Here are 42 ways you can promote your business or products for cheap.

Tsū Goes To The Dogs For Red Nose Day USA

In its very short tenure (only 7 months old), Tsu as a social network has earned an international reputation as a donor to worthy causes. Founder and CEO Sebastian Sobczak assembled a team of developers to create an ecosystem to accomplish two very unique functions. One was to pay its users 90% of its total daily ad revenues (previously unheard of in the social media space), and secondly it would distinguish itself further as a charitable. .

Apple Pay & Apple Watch, Digital Symbiotics At Work

Remember that old Chicago musical refrain: “Does anyone really know what time it is . . . does anyone really care?” Probably more so, now that Apple Watch and Apple Pay are here and are about to change how we make merchant transactions. How much easier could life be now that your Apple Watch can also pay for your purchases.

Juicing For Tsū Dollars At BambuCycles

If you’re one of the 3.5 million users who have flocked to the Tsu social network over the course of the last six months, you’re aware of its unique monetization model, where users benefit from its advertising revenue [90% split amongst all members based on the popularity of their content]. And you’re probably also aware that their peer-to-peer payment feature allows users to transfer . . .

Hong Kong Unveils the Faces of Litter

Beware litterbugs in Hong Kong.The “Faces of Litter” campaign is now running portraits of DNA-profiled litterbugs on outdoor ads at bus stops, subway and train stations, and on highway billboards.Littering has long been an epidemic in Hong Kong. But will science can help prevent this behavior?

Is Silicon Valley’s ‘Datageddon’ Coming, Or Will Modern-Day Florence Continue to Renaissance?

It’s been referred to as the ‘Cradle of Innovation’ in a time of transformation, where art has been replaced by Clouds, DaVinci’s by Zuckerberg’s, beauty by functionality and greed . . . well, by greed (some things never change.) But is the 21st Century’s Renaissance peaking, or will it live to Snapchat another day?