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Marketing, Advertising and Packaging

Going Meshugenah For Thanksgivukkah With Turkey Leg & Brisket

A New Zealand break-out singer from New Zealand is out front again this holiday season. Back in August when she released her successfully popular top forty pop hit, "Royals," she confused the public with a somewhat contradictory world debut. While on the one hand, she hid behind the pseudonym 'Lorde' to protect her anonymity, on the other. . .

Mom & Pops 'Shop Small' For Social Media, Devoid Of Black Friday Madness & Cyber Monday Fatigue

Mom & Pop shops, sometimes derogatorily referred to as the dinosaurs of the retail industry have of recent date been able to exert some clout during the holiday buying season, at least for one day out of the year. Founded by American Express, since 2010, the "Shop Small" movement (aka Small Business Saturday®) ...

Can Kmart's "Blue" Light Special Ads Turn Us On For The Holidays? [Videos]

With Kmart's revenue reports heading into the toilet, it appears its TV ads might have followed suit this holiday season. Down 4.6 percent in earnings this quarter, one of the nation's largest discount retailers is taking a radical departure from it's wholesome Mom's Apple Pie image to one that replicates the blue material you might catch on late night, a la Chelsea Lately!

How Do You Feel About A Robot Reading Your Mind?

The concept of a robot that's actually capable of reading a user's thoughts sounds like a sci fi pipe dream. It's not, though: the University of Cincinatti's Anca Ralescu and her team last week revealed that they're working on a piece of technology which, when completed, could change the world.

Does Snapchat's Sexting Lead To Boom, Bubble Or Just Disposable Pornography?

Google, Facebook, Twitter and Pinterest all became hyper-valued tech companies in a short time span -- to the point that many doomsday prognosticators are today beginning to cry "chicken-little." Comparison to the Dot.com bubble of the late 90s is an easy analogy to draw, even though today's tech expansion differs markedly. Nonetheless, it's enough of a catalyst for the weak-at-heart to second-guess themselves. . .

Mitsubishi FUSO's “Cute Truck Project” Aims To Cheer Up Women Drivers

Mitsubishi FUSO's “Cute Truck Project” is a proudly pink, broadly blatant come-on aimed at lady truckers put off by major motor manufacturer's macho machines.

American Package Design Awards 2014 Celebrates Latest Innovations

Graphic Design USARead is looking for submissions for the greatest product packaging from 2013 to be showcased in their April 2014 American package Design Awards Annual issue. Is your packaging creative enough to make the cut?

Rolls-Royce Spurs Sales In China With Limited Edition “Majestic Horse” Ghost

Rolls-Royce's upcoming limited-edition “Majestic Horse” Ghost sports exclusive trim styled after traditional Chinese ink painting. The bespoke Roller is set to be introduced in conjunction with the Chinese New Year... the Year of the Horse, of course.

Help 3D URBEE2’s Printed Car Makers To Design Iconic Insignia!

The team behind the world’s first 3D printed automobile are getting ready to roll out their latest prototype, the URBEE 2, and they need your help to create the car’s signature insignia.

The Day That Facebook Went Down - A Breaking News 'Chicken Little' Story! [UPDATE: It's Baaaccck!!!]

This news story is breaking so as soon as you read it, this issue may have been resolved or might still be an ongoing "Chicken Little" morality tale. Our blog will keep you posted with updates throughout the day.

5 Digital Seeds To Grow 'Small Business' Facebook Audiences

Large brands have taken to Facebook like a fish to water, but small-to-medium size B2B and B2C companies have a tougher row to hoe. While multi-nationals like Coca-cola or Apple can attract millions of followers overnight with give-aways, discounts and promotional campaigns, smaller firms feel like the proverbial tree falling in the forest.   

Does Anyone Really Know What Time It Is With Today's Dick Tracy & Knight Rider Smartwatches?

From Dick Tracy, to Star Trek, to Knight Rider, Samsung & Nissan's new smartwatches harken back to the fictional timepieces of our favorite entertainment of the past. While allowing us to dream about a future world of unbelievable gadgetry back then, TODAY-- Samsung and Nissan have melded the past with the future -- to provide us with super smart watches in the present.

Hurry Up For A Chance To Showcase Your Invention On Katie Couric's TV Show!

Katie Couric is looking for all kinds of helpful inventions that will make her audience think: “Why didn’t I think of that?” You’d better hurry up though, the open call for submissions closes on October 14th!

Blizzident Custom Made Toothbrush: Buy It Because You Can

I usually write about innovations I think are really cool.  The Blizzident is cool, but not the kind of cool I'd like to own.  It's cool as in very weird.  I mean look at it. Cornelius in Planet of the Apes rejected this set of chompers because even ape men don't have such hairy teeth.  In fact, the Blizzident is a custom toothbrush, not a set of false teeth, although I bet you'd be a hit wearing it on Halloween. 

 

Google's Hummingbird Algo Shifts Search From Keywords To Semantic Technology [Web 3.0]

What's a publisher to do? After being bruised and battered by Panda and Penguin updates, thousands of websites have gone from Google's first page of SERPs [search engine results pages] to having their keywords literally losing gravitas and sinking to the bottom of the heap. Like tumbleweeds rolling across the digital desert, in the wake of cotton mills [Google's original target] being expunged from SERPs, many reputable newsworthy sites also had to shutter their virtual doors due to an ever-evolving ALGO constantly reinventing itself.

Smoked Bacon Doritos: Critical Mass Snack For Critically Massive Snackers

New Smoked Bacon Doritos from Frito-Lay Japan are a limited edition flavor from the firm's Doritos Gourmet line that's due to be discontinued on October 31st... now THAT's frightening! In related news, Japanese snackers enjoy gourmet Doritos while you can only sit there and drool, Bubba.

Ultimate Cat Fashions & Photos Are Back For 2014: The Catclub Calendar By United Bamboo

If you love fashion and love cats and you never miss a chance to see a truly artistic rendering of either or both of them, you will want to purchase, and then save, the 2014 United Bambo Catclub Cat Calendar.   This fourth such calendar published by United Bamboo will be out October 1st and here's a preview and a special offer for early cat-birds....

'One Lens, Many Frames' Sets New Trend For Eyewear: Frameri

I've got something really special for you today.  It's the first revolution in eyewear since the contact lens.  It's called Frameri, code for 'one lens, many frames.' That's right, one pair of removable lenses that fit several pairs of eyeglass frames.  Frameri lets you change your frames to fit your fashion, your mood, the weather, whatever...!

Break For Free Beer: Amstel Pause Awesome Vending Machine

Amstel Beer has created quite possibly the coolest vending machine in history, and that says a lot, as there has been some steep competition over the years.  The inability for people to shut themselves off from technology, for example, has been the inspiration of many online memes and rants urging people to spend time with each other, or focus on or appreciate their surroundings.  That's why Amstel rewards people with beer in exchange for taking a breather...

Vapourlites -- The Safer Way To Smoke?

I was a smoker for several years.  I eventually gave it up due to an odd habit that I have of thinking with my fingers over my mouth and nose.  The smell-rather like a flesh ashtray-was just nasty.  That and my finger tips were yellow. But I have to admit that the Vapourlites electronic cigarettes have a certain appeal for me.