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Social Trends

Inventors No Longer Dime-A-Dozen: Million Dollar Man Takes Bite Out Of The Sharks

Charles Michael Yim took a very deep breath after scoring big time on the ABC TV show Shark Tank this past week to pitch his latest invention. And while he might have exhaled a whiff of champagne with that sigh of exhaltation, we're sure he drove off under the legal alcohol limit. Why? Because Yim is the creator and developer of the first breathalyzer that interfaces with a smartphone.

Twitter's IPO Shutdown, Result of Government Shutdown Or 17-Year Cycle?

While the Twitterati waited with heightened anticipation for its beloved social network to file its public offering (IPO) papers with the Securities and Exchange Commission (SEC) this past week, it appears the microblogging site just became additional collateral damage as a direct result of the Federal Government's shutdown.

New Innovation: Stop Texting And Driving At A Text Stop

The state of New York is taking the problem of texting and driving so seriously that they have created a new plan to deal with it. Governor Andrew Cuomo and highway officials unveiled a plan on Tuesday to place signs to direct drivers to 91 existing roadside rest areas where they can pull off to text. The plan is meant to encourage motorists to stop to text rather than to tempt fate by multitasking.

'One Lens, Many Frames' Sets New Trend For Eyewear: Frameri

I've got something really special for you today.  It's the first revolution in eyewear since the contact lens.  It's called Frameri, code for 'one lens, many frames.' That's right, one pair of removable lenses that fit several pairs of eyeglass frames.  Frameri lets you change your frames to fit your fashion, your mood, the weather, whatever...!

British Airways Pits Tweet-Fueled Plane Against Its Own Aircraft

On the heels of a promoted tweet purchased to criticize British Airways' luggage handling processes, the airline rallies back with an unprecedented social media marketing initiative to mark the launch of two of its newest aircraft. By converting a hypothetical into an actionable challenge, BA begs the question: Who would win in a race between a Tweetliner and a Dreamliner?

The "Selfie" Generation's Next Iteration: The FrontBack App

Is Justin Timberlake's top-forty hit tune "Mirrors" a soulful lullaby to his better half -- or indeed is that mirror-image really -- himself?  The more you analyze the lyrics with refrains such as "my mirror staring back at me", the more you realize the song could be considered this generation's anthem or mantra.

New Twitter Mastermind Unveils Plans For Social Media E-Commerce

While I typically share the more weird and wacky stories that pertain to business, when I read the news that Twitter might start offering online shopping a couple of weeks ago, I decided there's just no way that I can skip opening up the lines of discussion about such a business structure.

Coders Have Russia To Thank For A Thankless Programmers' Day

Well, Friday the 13th came and passed uneventfully this year. Internationally, there were no earth-shaking calamities. In fact, quite the contrary. Russia, America's on-again-off-again ally was instrumental in sealing the day for chemical disarmament in Syria. And unbeknownst to a lot of us folks, Russia is the only country in the world to officially recognize "Programmers Day."

The Little Film That Could: "Finish Line" Coming Into The Final Stretch on KickStarter

"Finish Line: The Rise and Demise of Off-Track Betting" is an indie documentary currently in production. It's a 'Damon Runyon-esque" real-life American saga real-life American saga that unfortunately doesn't come with a Hollywood happy ending. The shuttering of Off-Track-Betting (OTB) in New York City plays out like a Greek Tragedy where over a 1000 employees had their livelihoods, pensions and health benefits taken from them, while Governor Cuomo of New York looked the other way.

Women-Only Pink Taxis Make Travel In Puebla A Shade More Pleasant

Women in Puebla, Mexico's fourth-largest city, are tickled pink over the city's new fleet of woman-operated, women-only taxi cabs. The rose-tinted taxis have the approval of the city's governing authorities and are intended to provide women with the option of secure personal travel 24 hours a day.

Google+'s Long History Of Suspensions In Search Of Remedies

For those who have recently been chastised with the swift judgemental hand of a Google+ suspension, you are not alone. Google+ has had a long history of not only suspending accounts, but also deleting them. Dating all the way back to July, 2011 (only one month after its inception), Google + was deleting what they thought were a large number of fake accounts, only to restore them when users proved their legitimacy.

Follow Internet Investor Yuri Milner's Lead To Invest In Small Social Media Businesses

Hindsight is 20/20. Had we known to follow Yuri Milner's lead back in 2009 when he and his company Digital Sky Technologies (DST) invested $200 million in what was a small busines at the time called, Facebook, for a 1.95% stake -- we may all have been a lot wealthier today. That early bet made this previously-unknown Russian investor, a billionaire.

Drug Detox Center For Internet Addicts Gives Rise To Small Business Start-up?

Remember that ole Amy Winehouse refrain: "they tried to make me go to rehab, I said no, no, no!"? While there's drug detox centers for those addicted to drugs, do centers for Internet addiction exist? The answer is yes, and they've been around for a while. In my 2009 post, "Internet Rehab For NetAddicts" post, I researched one such center located in SE Fall City, Washington that followed the same principles as drug rehab centers.

Cows! We've Got Cows on Cowscape!

The painted cows seem surreal, perhaps Photoshopped, to visitors to the Cowscape exhibition. The cows are real, the creations of Australian body-paint artist Emma Hack, the stars painted to raise awareness of the South Australian drought. 

Google Glass To Make Visionaries Out Of Small Business Owners

While Google hopes to launch Google Glass by Christmas, there's a lot of speculation as to its acceptance in the business world. Surely with an anticipated price tag of slightly under $1500, at first glance (pun intended), one would think only larger brands would be able to afford this innovative new device.

New Chinese Law Prompts Sale Of “Pee-Straight” Funnels

China's public toilets are no fun but at least now there'll be funnels, thanks to an enterprising pair of migrant workers selling colorful “pee straight” plastic cones. The funky funnels appeared on the streets of Shenzhen shortly after a new law came into effect threatening fines for those who "failed to urinate accurately."

Sprayable Energy: A Caffeinated Energy Drink For Your Skin

Move over Starbucks and Red Bull!  Two San Francisco-based entrepreneurs have developed an energy drink that's not at all palatable: in fact; in spray form, this caffeinated concoction is absorbed through your skin.  The product, Sprayable Energy, is packaged in an attractive pocket-sized spray vial, is now seeking crowdsource funding through indiegogo.

Aghast, When The GAP's GIF On Facebook Proved To Be A Gaffe

Now, say that ten times fast. Why? Because when a venerable social media site the likes of Mashable gets it wrong, based on an assertion made by the venerable American clothier, the GAP - it's fun to call them out on a bonefide gaffe that went public.

Online Car Insurance's Mascots Flo & The Gecko Are Social Media SuperStars

There's a lively debate as to whether an intangible service as mundane as online car insurance could possibly benefit from the value of social media. However, when these marketers realized that the marketing and selling of auto insurance is no different than the marketing and selling of another intangible product such as hotel accommodations, they quickly seized the opportunity with vigor - and with mascots to boot!

Tawki's DIY Videos To Feature ‘One-Click, Animate’ Functionality

Adding video production to your social media tool box is essential today for both business and pleasure. According to the web tracking-and-measurement firm ComScore, 89 million people in the United States are going to watch 1.2 billion online videos today alone. And, 76 percent of marketers plan to add video to their websites, making it a higher priority than Facebook, Twitter and even blog integration.