A physics grad student at Georgia Tech, Andrew Dickerson, conducted an interesting animal experiment in the hopes of it leading to a new design for a washing machine or something, perhaps, that had not been invented yet. He studied the number of shakes it takes for various animals to dry off.
The study, undertaken at the University of Iowa and Indiana University, not only reinforces what we've already learned in behavioral psychology, that we notice what we are primed to notice, but also that we don't notice what we are not primed to notice.
Thank heavens for grandchildren. If we didn't have them, there wouldn't be many designers bothering about how new technologies can be applied to the needs of seniors. Patrick Leyendecker is just one of the many young designers who are trying to moderate the pain and stress that comes with aging and having to adjust one's ways to so many of life's daily needs.