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Reviews

Social Media For Sale Or Rent, "ThreeWords" Bought By That Domain Gent

Up till now, the social media space has been a coveted arena where entrepreneurs like Mark Zuckerberg are more interested in building empires than selling their enterprises to the highest bidder. Bill Gates, Steve Jobs and others were of a similar ilk. However, the next generation of Internet entrepreneurs seem to be looking at things somewhat differently.

2011's Social Media Super Bowl Puts Twitter & Facebook In The Driver's Seat

This year with over 100 million viewers predicted to watch the Super Bowl and commercials costing $3 million a spot, brands are looking to rope in even more  eyeballs by promoting their wares on Twitter and Facebook. And this year, Mercedes-Benz is upping the ante by actually awarding 2 of their new 2012 C-Class Coupes to contest contestants they consider the most savvy social networkers.

Social Media Helps Promote Persian Version Of Jon Stewart's 'The Daily Show'

With Facebook friends scaling past a quarter-million and a YouTube account that has attracted over 15,000 views since January 21, the Iranian TV show, Parazit is using social media channels to promote its answer to Jon Stewart's The Daily Show. Co-created by Iranian ex-pats Kambiz Hosseini and Saman Arbabi, the popular Voice of America's Persian-language program is produced in Washington, DC, where the founders can lampoon their parent country, without fear of reprisal.

In-Box Cutter Blues - The Other Side Of Inventing

From a trio of designers comes the in-box Box Cutter concept - a great idea that probably isn't going to cut it.

Eric Be Nimble, Eric Be Quick, See Google's Founders Jump Over Eric's Shtick!

"Was it something he said?" Large infrastructures in the Silicon Valley can sometimes be an inevitable by-product of success. However, the ramifications of such an growth can also stymie a company from advancing, as the layers of decision-making become a bureaucratic juggernaut. Such is the case at Google and of recent date, the founders are seeking to remedy the situation by jumping back into the fray, displacing its previous CEO, Eric Schmidt.

Social Media Takes Time Off For A Qwiki!

When you win top honors at TechCrunch Disrupt- an event that introduces new innovative Internet companies to the world - you know you are on a trajectory for success. It's an arena that attracts developers and venture capitalists, the likes of Peter Thiel, one of Facebook's first major investors. It was there the world first got to become intimately involved with a digital Qwiki.

Social Media Game That Rewards You For Playing Social Media Games

It was bound to happen. Zynga, the number one game developer on Facebook is not happy just to release another "Ville" game, they had to find yet another way to make online gaming even more addictive than they already are - and in the process add yet more "green" to their coffers. This week, rumors logged by a number  of the techie blog sites indicated the firm will be launching RewardVille.

Is Social Media Stocks An End-Run Around The Securities Exchange Commission?

Social media stock that you can purchase before a social network goes public has become the hot ticket in social media circles. In my post, "Social Media Stock Market Don't Need No Stinkin' IPOs," I noted several financial vehicles that sell these types of stocks direct to pubic, while they are still private companies. However none have caught as much flack as the Goldman-Sachs-Facebook deal.

Social Media Drops Another "P" Bomb On TGIF

Who releases a major privacy change to its social network on a Friday evening prior to a holiday weekend? Well, if you're the social network that has rebuffed privacy issues in the past, and believes that online privacy is no longer a "social media norm," I guess it's your world to dictate, and we are still the "dumb f*cks" you so aptly named some six years ago.

Hotel Guests Check In To Social Media Services For Recommendations & Meet-Ups

Over time, hotels have learned to embrace social media by assigning staff or hiring agencies to manage both the tactical and strategical aspects of an effective campaign. In the "Top Ten Hotel Brands A Tweet Above The Rest," I noted some of the best 'social media' hotel chains' campaigns. But in addition, hoteliers are also utilizing some of the new social media services popping up online and on mobile apps that connect guests and hotels in some unique ways prior to arrival and during their stays.

Social Media Stock Markets Don't Need No Stinkin' IPOs

While rumors abound as to which social network will jump onto the IPO band wagon first - and with the dot-com bubble of the 90s still fresh in our memory - there appears to be an alternate route for Mom & Pop investors to invest in social media and start trading NOW, before any bell sounds on Wall Street. IPOs? We don't need no stinkin' IPOs!

Would Social Media's Bubble Burst If Facebook Were To Cash Out?

Scaling to 600+ million users in six years is a monumental task for any social network. Ask MySpace which is scheduled to layoff 500 workers this week? But with a Time's Person of the Year nod, an award winning movie, a graphic novel and financial book-makers lining up to seed billions more in investment, one wonders if the Internet bubble we are currently experiencing will eventually burst when and if Facebook cashes out?

Social Media's Magnetic Marketing Replacing Mass Marketing

The future of Web site content is on tract to become hyper-personalized, as Internet searches and commercial transactions become linked to people's preferences,versus Google's keywords and hyperlinks. As a result, 'Magnetic Marketing' will replace mass marketing where consumers and brands will form stronger and stronger bonds. Flip.to and the UK Independent are two examples of this emerging trend.

Jesus Tablet: Savior Of The News Industry? Or In Need Of A Resurrection?

Euphemistically called the "Jesus Tablet," Apple's iPad seemed to be the answer to ever newspaper man's dream, including Rupert Murdoch's. It was the first portable device with a large enough screen to make computing and reading convenient and expeditious. Apple finally produced a product that out-did the Kindle. Why wouldn't people pay for newspaper and magazine subscriptions with a tablet that was so handy?

Social Media Bankrolls Users' Klout & Ability To Influence Others

When Twitter acquired Smallthought Systems' analytics application Trendly back in June, it was thought that other analytic software would take a back-seat or fall off the map entirely. This is not the case with Klout, a start-up that helps people measure their influence across a variety of social media sites - at least according to Kleiner Perkins Caulfied & Byers.

Social Media's Dark Side Casts Long Shadow Beyond Tucson Shopping Mall

Much has been written in an attempt to make some sense out of the shootings involving U.S. Congresswoman Gabrielle Giffords in Tucson, Arizona and the subsequent deaths of her aid, a judge and four others. Suspected shooter Jared Lee Loughner's social media footprints are being examined for clues as to his motives. But perhaps we are following the wrong trail of evidence. Political extremists who are effective in radicalizing certain segments of society are also using social networks to rally support for their causes.

Social Media Geek Squad Gets Critical As 'The Social Network' Gains Traction

Mark Zuckerberg might criticize the movie folks that produced the unauthorized flick of the birthing of Facebook, but movie critics think otherwise. The National Society of Film Critics went 'social' this week bestowing top prizes to The Social Network in four of its major categories. Director David Fincher, lead actor Jesse Eisenberg and screen writer Aaron Sorkin took home the honors for Best Picture of the Year.

Social Media Under The Gavel When WikiLeaks' Twitter DMs Were Demanded

Once again the popular microblogging site of Twitter is caught at the vortex of a political maelstrom where human rights are at issue. Differing from the Iranian election protests of 2009, this time the U.S. is appearing to be the heavy-handed oppressor. On December 14, the government's Department of Justice issued a court order to Twitter to the attention of its "Trust & Safety" department.

Can Location-Based Social Media Be Taken Serious When It Goes "GTL"?

I know MTV's hit reality show "The Jersey Shore" is the network's highest rated show ever and has become a "guilty pleasure" of many who won't ever admit to watching it. I know the Foursquare team have become masters at TV-partnership marketing. But can the leading location-based social network be taken seriously by aligning itself with a pop-cultural phenomenon  that offers little to no redeeming value for today's geo-location discourse?

Social Media IPOs: Facebook Not To Steal LinkedIn's Thunder?

With Facebook's valuation scaling to $50 billion and Goldman Sachs anteing up $450 million for a private IPO with the social network, things are heating up as social media start testing the "Wall Street" waters. Book runners with the financial heft of Morgan Stanley, Bank of America and JP Morgan are rumored to be squiring LinkedIn in an attempt to beat Facebook to the public offering punch.