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Reviews

Coca Cola's Magic Mystery Social Media Tour

Coca Cola will access the power of social media to create some international buzz for the brand around the globe commencing January 1, 2010 and lasting for a full year. As part of their "Open Happiness" campaign, the year-long quest to find out what makes people happy will go under the code name, "Expedition 206," and will take a team of Happiness Ambassadors from Aruba to Zimbabwe.

As Seen On TV: The Ionic Whisper

I think we can all agree that breathing is a good thing, right?  Well, Bell & Howell (via As Seen On TV) has brought us a really small air purifier.  But does it work?

Top Ten Mad Men Parodies

If impersonation is the sincerest form of flattery, parodies have to be its kissing cousin. When it comes to Mad Men, one of the most intelligent and entertaining dramas on the tube today, everyone seems to want a piece of Dan Draper and Peggy Olsen...and making fun of them is...well... the icing on the cake!

"New Kids On The Block" Experiment With New Form of Payola!

Remember the days, when record companies use to slip a radio station a few extra hundred bucks to promote their favorite artist's latest record? The term, "payola" derived from that practice. Today, those pay-offs are being replaced by a new 21st century social media updated version.

Twitter, Google SideWiki & Wikileaks Can't Be Gagged!

It's becoming more and more difficult for traditional gatekeepers like the government to control the flow of information to the people. In years past when the authorities issued a "gag order" against the media, they could easily enforce it. Not the case in today's social media world!

Top Ten Social Shopping Sites (Just In Time) For The Holidays!

Holiday Shopping habits are going through a transition states OneUpWeb.com. The recession has changed consumer habits and according to their report on shopping trends, "social" search engines will be used more than traditional search for data regarding holiday purchases. And beyond Twitter Search, the social networking niche gaining the most traction in this area is social shopping sites.

Mixi & Poupeegirl vs Twitter Strategy in Japan

Can Twitter become a game-changer in Japan, where it just recently launched a new mobile platform? Or will cultural differences and native social networks like Mixi and Poupeegirl thwart its efforts?

Top Ten Social Media Halloween Costumes

As much as social media occupies our everyday lives, I was surprised at how few social media costume actually were being packaged for sale. Perhaps retail manufacturers are in such an economic slump, they are focusing more on unloading existing inventory versus created new merchandise. However on the "home-made-create-your own" front, there are dozens of folks who have spent their time and creativity to craft some very unique social media costumes for this Halloween.

Will Twilight's Twitter Account Reach 1 Million Followers & Shift Age Demographics?

On October 12th, with just a few hours of tweeting under the new Twilight Twitter account's belt, it had already tallied 22,000 followers. Three days later and as of the time of this posting, it has more than tripled its fan base to reach 78,000. Can it reach a million and will it shift the age demographic on Twitter? Take our POLLS and find out.

If The Price Is Right, Is $1 Million Worth 1 Million Twitter Followers?

How much would you pay for additional Twitter followers? Pennies, Two-bits, a dollar? Would you pay $1 million for one million followers? In an unprecedented move, Drew Carey, comedian and host of the Price is Right rose to that challenge and in exchange for a million followers, he has offered to donate a million dollars to Lance Armstrong's Livestrong Foundation.

OMG BFF, Has Miley Cryus Started The Twitter Exodus?

Almost 2 Million followers before she stopped counting. She ain't living for Twitter any more. Miley Cyrus is one of the first celebs to pack it in on Twitter. Was the bright light that shines on Twitterville too much of a spotlight and will others take her lead?

App To Help Men Score & Tweet (by Pepsi)

Tired of a night out clubbing only to come home with a limp ego? Then try AMP UP BEFORE YOU SCORE, an actual iPhone app that helps you change your game and increase your chances to score with any type of woman, whether she's a "rebound girl," "aspiring actress," or a member of the ever-growing herd of "cougars."

Twitter's FIGS Speaks In Tongues

Hablo Espanol? Parlez-vous Francais? Spriten Ze Deutsche?  "Gazouiller" and "Cinguettare" translates to "Twitter" in French and Italian. But how do you translate English into other languages on the microblogging site?

Social Media Nazi Says "No Twitter For You"

Anyone that remembers the classic Seinfeld episode, "Soup Nazi" will be able to relate to  the current prohibition of Twitter and Facebook in the workplace. Working 9 to 5,  what can an employee do when he or she gets the urge to dip his or her toe in the Twitterstream? Unfortunately, there are too many Social Media Nazis out there throwing the hammer down on this type of activity.

Google Wave Wants You!

It's a little bit county! It's a little bit rock 'n roll! It's one over-sized network mash-up! Google Wave is part Outlook, IM, calendar, Twitter, wiki, spreadsheets/docs/presentation, picture sharing, social media, forums, maps and just about everything else on the web, but the kitchen sink! It's what some have called "email on steroids."

Kutano,Twitter's Super-Charged Search Engine Is Enhanced By Google Sidewiki

Twitter's cool search engine gets an added boost of fire power from Google Sidewiki. On September 29, 2009 both apps joined forces to improve the effectiveness of Kutano's search capability.

Consumer-Generated Ads vs Mad Men

Web 2.0 has not only ushered in social media, it fostered a movement of consumer-generated content and crowdsourcing. We can believe and trust in things we read and view if its endorsed by one of our friends, business associates or social networks chums. Traditional advertising? ... not so much! Consumer-generated content as a sea-change has gained so much traction that even advertising in a lot of respects is now controlled by the public.

Top Ten Massive Multiplayer Online Games on Facebook

So why are they called "Massive Multiplayer Online" Games, or MMOs for short? Because the popularity of social media gaming has gone through roof and the numbers of players now engaged have skyrocketed into the millions. While many MMOs can be played on stand-alone systems like Play Station, Nintendo and Xbox game players, the latest trend is registering for the online versions of these games on the world's largest social network...Facebook!

As Seen On TV: The Port-a-Book

The Port-a-Book is a multi-purpose stand designed for use with laptops and other materials.  But does it work?

Top Five Hotel Mobile Apps

Although a little late to the party, hotels are finally jumping on the mobile app band-wagon. The development of free applications can now extend a hotel's service beyond the front desk, beyond its Web site... right onto your mobile device. Since hotel guests are always on the go, whether for business or pleasure, what better access is there than getting one's hotel info right on their smartphone?