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Walk Your Way Through the Summer In Innovative Eco-Flip Flops

by Gloria Campos

I love flip-flops. I know flip-flops are not good for the feet, but in my opinion neither are toe constricting high heels or sneakers. Flip-flops are easy to put on and fresh air can also circulate the feet and help them stay cool during the summer. So, in dedication to an eco- friendly summer here are a few flip-flops I found intriguing.

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iPhone 4's Bi-Polar Dilemma - Louis Armstrong Meets Darth Vader!

iPhone 4 Bi-Polar Dilemma - Louis Armstrong Meets Darth Vadar

by Ron Callari

How does one not feel uplifted when listening to the dulcet tones of Louis Armstrong singing, "Oh when you're smiling, the whole world smiles with you"? How does one not feel frustrated as hell when they can't receive reception on their smartphone. Such is today's iPhone 4 dilemma, and whether or not Apple is a victim of their own success?

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Is Twitter's @EarlyBird Offers Social Media Bait Or Bait & Switch?

by Ron Callari

Why did two Disney movie film projects decide to purchase two different advertising campaigns off of Twitter? Does the early bird really get the worm, or was this a calculated marketing move predicated by two divergent strategies?

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'Old Spice Man' & Magnetic Marketing Make Users Part Of The Social Media Story

by Ron Callari

Similar to our recent involvement with the Barefoot Bandit, Social Media differing from traditional media allows users to become an integral part of the story. While a man's aftershave lotion isn't exactly breaking news, how Old Spice's ad agency is engaging its customers via social networks is.

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Candwich Wants To Save You All The Trouble Of Sandwich Making

by Kim Patterson

What is a Candwich? Dare you ask? Yes, as the name implies, it is a sandwich packaged in a can. There will be three tempting flavor options to select from – peanut butter and grape jam, peanut butter and strawberry jam and BBQ chicken.

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Blackberry Tablet Is "Flashing" Its Way Into The iPad Marketplace

by Ron Callari

The writing is on the wall... er, tablet. Secret is out. Blackberry is use to going mano a mano with its number competitor Apple. RIM, Blackberry's manufacturer has been competing with the iPhone for several years now, but breaking out and developing a whole new product line is quite aggressive for the company. Nonetheless, entering stage left is the new Blackberry Tablet. Start queuing up!

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Mommy Greenest, Today's Environmentally-Friendly Travel Influencer

by Ron Callari

There's a reason they call our planet "Mother Earth." With nearly 1 billion tourists crisscrossing the globe annually, today's Moms find it more important than ever for their families to minimize their carbon footprints and reduce the impact they make on the earth's natural and cultural resources.

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Zynga's Social Media Games - Google Checkout vs PayPal

by Ron Callari

On July 10, a story broke on Techcrunch inferring that Google was secretly investing $100-200 million in social media gaming with Zynga, the online game-maker of Farmville and Mafia Wars. While Google becoming a developer of online games is an interesting venture for the search giant, I think the bigger story is why?

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Reverse Hourglass Tells You When Time's Up

by Steve Levenstein

Ever wish you could turn back time? Well you can't, but you (and your Uncle Rico) CAN have an hourglass that appears to run in reverse.

YouTube Raises Hope & Not So Savvy Parents

by Ron Callari

It's a fact - our Millennial children are having little Millennials of their own. And perhaps not having paid a lot attention to their own role models - they're struggling with the new job responsibilities. Marketers and TV execs are using YouTube and humor to portray the angst and struggle of the latest generation to adjust to their new roles as first-time parents.

Did The Fireworks Spook Your Dog? Thundershirt Is The New Dog Anxiety Treatment

by Lady Bee

Nevermind a dog psychiatrist; here's the Thundershirt Dog Anxiety Treatment.

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Whrrl Adds Game Of Chance Spin To Social Media Loyalty Program

by Ron Callari

Traditional loyalty programs based on discounts earned as a result of transactions are being re-examined. The value proposition is generally very costly for the brand and doesn't necessarily lead to a deeper relationship with the customer. At least that is the belief of Whrrl, the latest location-based social network and what is behind their goal to rework a dated business model.

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Fueled By Social Media,'Groupawn Man' Lives Off The Kindness Of Strangers

by Ron Callari

There is a man who's traveling across this great land of ours, supplied with a fistful of coupons but nary a penny to his name. His task is to travel to 15 US cites over the course of one year leveraging social media as his sole means of support and sustenance. Is 'Groupawn Man' today's real-life action hero - and will you help him reach his ultimate goal of a $100K Grand Prize?

Yucca Tree Bird Kabobs: Buy Them By The Dozen

by Lady Bee

If you want to watch your bird go immediately bananas for a toy, you've got to get him a Bird Kabob... but what I am really saying is you need to put this item in your bird budget, because he'll want a steady diet of these messy shredders made from the yucca tree.

@Earlybird On Twitter Is First To Get Social Media Advertising Worm

by Ron Callari

It's been said the early bird gets the worm - so hats off to Marshall Kirkpatrick of ReadWriteWeb for being the first to tip us off to yet another advertising revenue source for Twitter. Coming to a Twitterstream near you, get ready to fish where the fishes are - as a new account called 'Early Bird' or @earlybird is going to open for business shortly (excuse my mixed metaphor)!

Electrolux Plastic Karma Brings Vacs From The Sea

by Gloria Campos

To help raise public awareness about the islands of plastic debris in the oceans Electrolux has come up with an idea that really sucks... dirt out of your carpet.

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Mark's Work Warehouse Vending Machines Dispense Needed Clothing In Niche Locations

by Beth Graddon-Hodgson

Vending machines that dispense clothing, aren't a new concept, although there are relatively few of them in North America. Mark's Work Warehouse, a Canadian clothing store is taking this idea to an all new level, placing test machines in niche locations to give people the convenience of what they need, where they need it!

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Is Coke's 'Promoted Trends' The Real Thing For Real-Time Social Media?

by Ron Callari

Buying Twitter's 'Promoted Trends' seems to me to go against a major tenet of Twitter, namely the surfacing of real-time news items generated by the 'wisdom of crowds.' In my post, "Will 'Promoted Trends' Corrupt Real-Time Social Media News," I talked about the juxtaposition of obtrusive ads next to legitimate news items.

Avoidr, The Anti-Social, Anti-Check-In Social Network

Avoidr, The Anti Social Network That's Anti Check-In!

by Ron Callari

Scaling to twenty thousand users overnight, a virtual unknown Web app has arrived on the digital landscape to address our latest social media dilemma - how to avoid the many followers we've worked diligently to attract? As such, Avoidr might be labeled the first "anti-social" social network.

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