
To promote a brand in today's Web 2.0 milieu, one no longer needs the excessive advertising and promotional budgets that have been previously required in the past. In today's business climate, its important to select social media tools that are cost-efficient, create evangelists,generate a viral buzz and produce sales. With the recent launch and beta test of Flip.to, brands and social media specialists now have access to a tool that can accomplish all those goals.
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