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At Decker Yeadon the focus is on the environment - particularly on how new material technologies can lessen the impact on water and energy depletion while positively contributing to health, safety, and security. The creation of the OOoo Chair, invisible though it may be, stands out as the chair design with the least impact on the environment, although I don't know about 'security.'
Selling Your Inventions To Major Retailers: What Not To Do (And What 95% Of People Tend To Do!)