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With more and more women welcoming technology into their comfort zone, electronics manufacturers like Sony are openly catering to feminine tastes by introducing a "Women's Walkman" dressed to the nines. Some call it sexist, others say it's just targeted marketing. read more »
Hold the mayo? Never at Tokyo's Mayonnaise Kitchen, where the topping takes top billing and the king of condiments is rich, calorie-laden mayonnaise! read more »
Love it or hate it, the Japan's Hello Kitty has become a global icon. Why has Hello Kitty succeeded while more appealing and refreshing characters like Afro Ken have failed? And who or what is "Afro Ken" anyway? read more »
Return of the "Zero"? Shut out of the bidding for America's high tech F-22 Raptor stealth fighter, Japan's military planners are considering a home-grown solution to the problem of replacing the nation's fleet of aging jet fighters. read more »
Who says alcohol and driving don't mix? A new cooperative venture between five Japanese shochu liquor producers is yielding ethanol fuel and livestock feed from waste that was previously dumped in the ocean. read more »
The Chocolate Bar Compact Stand Mirror from Strapya World looks amazingly like a Meiji brand milk chocolate bar, but don't take a bite - it's actually a folding make-up mirror! read more »
It appears that some of the most creative and inventive advertising is coming from nonprofits these days.
This week,I've been taking a look at the nonprofits and "for a good cause" marketing techniques. Earlier this week, we looked at the Anti-Smoking Campaigns. Today, we turn to the the advertising campaigns being used to Help Save Our Environment:
Chinese designer Tao Ma has come up with what may be the coolest USB device yet: the E-Lighter, a sleekly designed USB lighter that uses your PC or laptop's power to light your cigarette. read more »
Sweltering through a typical Japanese summer is no fun, and the summer of 2007 is proving to be hotter than most. The trendy, well-off crowd in Tokyo is chilling out with Champagne Kakigori, a cooling concoction which features sparkling bubbly over shaved ice! read more »
Body beauty is "everything" in our society. We're caught up more on our body beauty than anything else. But in today's inventive world why get any ordinary facial or go to any ordinary spa when gold facials, wine spas and caviar shampoo can do so much more for you. Below are several of the most extravagant body beauty fixes to rejuvenate your body from head to toe. That is, if you can afford it. read more »