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Return of the "Zero"? Shut out of the bidding for America's high tech F-22 Raptor stealth fighter, Japan's military planners are considering a home-grown solution to the problem of replacing the nation's fleet of aging jet fighters. read more »
Who says alcohol and driving don't mix? A new cooperative venture between five Japanese shochu liquor producers is yielding ethanol fuel and livestock feed from waste that was previously dumped in the ocean. read more »
The Chocolate Bar Compact Stand Mirror from Strapya World looks amazingly like a Meiji brand milk chocolate bar, but don't take a bite - it's actually a folding make-up mirror! read more »
It appears that some of the most creative and inventive advertising is coming from nonprofits these days.
This week,I've been taking a look at the nonprofits and "for a good cause" marketing techniques. Earlier this week, we looked at the Anti-Smoking Campaigns. Today, we turn to the the advertising campaigns being used to Help Save Our Environment:
Chinese designer Tao Ma has come up with what may be the coolest USB device yet: the E-Lighter, a sleekly designed USB lighter that uses your PC or laptop's power to light your cigarette. read more »
Sweltering through a typical Japanese summer is no fun, and the summer of 2007 is proving to be hotter than most. The trendy, well-off crowd in Tokyo is chilling out with Champagne Kakigori, a cooling concoction which features sparkling bubbly over shaved ice! read more »
Body beauty is "everything" in our society. We're caught up more on our body beauty than anything else. But in today's inventive world why get any ordinary facial or go to any ordinary spa when gold facials, wine spas and caviar shampoo can do so much more for you. Below are several of the most extravagant body beauty fixes to rejuvenate your body from head to toe. That is, if you can afford it. read more »
This month, I will be taking a look at the nonprofits and "for a good cause" marketing techniques. Today, we turn to the the advertising campaigns being used to increase awareness about the bad effects of smoking.
How would you urge people to stop smoking?
Here's my picks for some of the most interesting and effective: read more »
The self-destruct button mobile charm or keychain is the latest product from the creative minds at Strapya World. Release your own stress or create stress for others - how perfect is that? read more »
Leah Dizon breaks the mold of so-called Japanese Idols: she's multi-talented, multi-ethnic and has universal appeal that makes a mockery of national borders. Signed by toy maker Bandai to represent their new clothing line, the 20-year old singer, model and TV star is poised for mega-stardom. Today Japan, tomorrow the world! read more »