Green CD/DVD case

Someday, all music and video will be distributed electronically, but until then, we are inundated under a mountain of those fragile CD "jewel" cases. Even Rick Rubin, the new CEO at Columbia Records, just remarked in an interview in the NYTimes Magazine section that before he took the job, "suggested (strongly) that Columbia become the first major record company to go green and abolish plastic jewel boxes for all its CDs. ''They thought about it and agreed,'' Rubin said. I've designed an all cardboard CD case that is easy to recycle and lighter than plastic- thus cheaper to ship and reuse. The key insight was to realize, that while cardboard may not be tough enough to latch the case closed repeatedly, the CD itself can double as the strike. This allows the case to be made entirely of paper or wood, to match the size and shape of standard plastic cases so it still fits in your storage rack, to increase room for posters or liners notes, and to bring a bit of magic to a package we love to hate.

See the movie at

or on youtube at

Patent Status: Patent Pending
Invention Status: prototyped

Keywords: CD case, recyclable, green, latch, cardboard