Inventive Advertising - Lipton Tea Party

Lipton Tea held a so called tea party in Cairo. The outdoor campaign featured large topiary teacups with Lipton tea bag tags hanging out of them.

Lipton's out of the ordinary outdoor advertising found a serene place in the cluttered arena of outdoor advertising.

What do you think? Does this grab your attention in a world of billboards and advertising everywhere you turn?

Amy Gifford
Guest Blogger

Source: Got Ads

Agency: JWT Cairo, Egypt
Creative Directors: Fady Chamaa, Hesham Ellaban
Art Director: Bassem Sabry
Photographer: Bassem Sabry