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New Ideas and Trends

Curious about the latest trends and new ideas affecting your world? Want to learn about innovative new business ideas or the most creative ads and marketing for new products?

Please visit us here to gain insights into the most interesting and cutting edge new ideas and trends in marketing, advertising, social media, technology, culture and the world around us.

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Flattr, Social Media That Comes With A Pricetag

If imitation is the sincerest form of flattery, how come a new startup that goes by the name "Flattr" seems to have a business model like no other. While it's somewhat reminiscent of Digg's and Facebook's 'digg' and 'like' icons - this ecosystem is all about making real money every time someone clicks on a 'Flattr' button.

Have iPad, Will Travel, Airlines & Apps Take To The Friendly Skies

In a post titled, "Which Airline Will Be The First To Offer Passengers Inflight iPads," I polled my readers two months ago as to which airline they thought would be the first to embrace the iPad as part of their inflight entertainment system. Just this month, the Australian budget airline Jetstar Airways was named the first.

Whrrl Adds Game Of Chance Spin To Social Media Loyalty Program

Traditional loyalty programs based on discounts earned as a result of transactions are being re-examined. The value proposition is generally very costly for the brand and doesn't necessarily lead to a deeper relationship with the customer. At least that is the belief of Whrrl, the latest location-based social network and what is behind their goal to rework a dated business model.

Fueled By Social Media,'Groupawn Man' Lives Off The Kindness Of Strangers

There is a man who's traveling across this great land of ours, supplied with a fistful of coupons but nary a penny to his name. His task is to travel to 15 US cites over the course of one year leveraging social media as his sole means of support and sustenance. Is 'Groupawn Man' today's real-life action hero - and will you help him reach his ultimate goal of a $100K Grand Prize?

@Earlybird On Twitter Is First To Get Social Media Advertising Worm

It's been said the early bird gets the worm - so hats off to Marshall Kirkpatrick of ReadWriteWeb for being the first to tip us off to yet another advertising revenue source for Twitter.  Coming to a Twitterstream near you, get ready to fish where the fishes are - as a new account called 'Early Bird' or @earlybird is going to open for business shortly (excuse my mixed metaphor)!

DailyBooth's Social Network, Ashton & Demi Think You Oughta Be In Pictures

Remember those 25 cent photo-booths at seaside boardwalks where you use to take 'passport-like' pictures of yourself when you were a kid? Think about taking a photo of yourself every day, adding a caption, posting it online - and you will begin to understand the concept behind the new social network, DailyBooth.com.

Twitter At Work With Tweegle, The Ninja Social Network

Bosses worried about employee productivity frown on Twitter but see Google Search as a useful research tool. Tweegle takes advantage of this by disguising your Twitter timeline as a Google Search page.

Freedom To Tweet Is Our Social Media Inalienable Right

In celebration of this year's July 4th, 1ForAll, a new national advertising campaign has been launched to remind us not only of our basic freedoms but also some of our new ones - such as - freedom to rock 'n roll, to Facebook, to YouTube and yes, even freedom to tweet.

Nine Inch Nails Pounds Out Score For 'The Social Network' Movie

While Trent Reznor from Nine Inch Nails, often described as an "American industrial rock project" was thinking of stepping out of the limelight in 2009, he's been in hot demand for various projects - the most noteworthy of which is to score David Fincher's much-acclaimed new movie about our favorite social network.

Lights, Camera, Action: iPhone 4 Video, Ready For Its Close-Up

It use to be film-makers needed expensive and cumbersome digital cameras to produce high quality music videos, movie shorts and commercials. Of recent date, light-weight and reasonably-priced hand-helds like the Flip have become a more suitable replacement. But today, instead of using one-trick ponies, the iPhone 4 is earning just as much of a reputation as a video camera as it  has acting like, well… a phone.