Log in   •   Sign up   •   Subscribe  feed icon

New Ideas and Trends

Curious about the latest trends and new ideas affecting your world? Want to learn about innovative new business ideas or the most creative ads and marketing for new products?

Please visit us here to gain insights into the most interesting and cutting edge new ideas and trends in marketing, advertising, social media, technology, culture and the world around us.

Subscribe here to get our latest "New Ideas and Trends" articles.

New York Introduces Pop-Up Cafes!

In the past, there was no option for NYC business owners to introduce cafes along the city's curb lanes, but after a successful summer trial this past year, the city is actually encouraging the establishment of some pop-up businesses and they're willing to make changes to make it work!

YogaTailor: Site Creates Custom Yoga Programs

Yoga is hugely popular right now, and in order to compete, websites and yoga studios need to have an edge against the competition. There's a new website that offers a unique yoga experience for a very affordable price!

Social Media Monitor Sizes Up A Brand's Competition On Twitter & Facebook

During the last decade when Google was the leader in driving traffic to Web sites, a number of analytical services became available for brand competitors. Vying for Google's search results on Page 1 (preferably above the fold), brands utilized tools to tell them if they were gaining or losing ground.

Street Dinner: A Surprise Italian Dining Adventure

This is without a doubt one of the most intriguing business concepts I've come across in a while, and I would love to see it surface in every major city around the world. This business, Street Dinner offers individuals the chance to experience an Italian dining adventure, and it's all a surprise!

iPad-Compatible Clothing For Carrying Social Media On Your Person (Just In Time For The Holidays)

As innovative as the iPad is, the one challenge that most owners are up against is how to transport their portable hand-held computers around. Sling bags, purses and backpacks are jerry-rigged solutions. When you're on the go with an urge to tweet or check your Facebook status quickly, the best access is reaching for the envied device from the inside pocket of a jacket or vest designed specifically for the purpose.

Salvation Army Modernizes Their Kettle Collection

One of the big names in business that you hear about during the holiday season is the Salvation Army. It's a non-profit that we all know best for their collections efforts that involve collections kettles and little ringing bells. This year, they've decided to take their business plan, and collections efforts to new levels by modernizing the way that they take donations.

Flip.to & Magnetic Marketing: Social Media That Engages 21st Century Travelers

Flip.to, a new marketing service that turns travelers into a brand's best advocates (spreading the word about their upcoming stay or flight to their social networks), has expanded to five continents with over 50 charter members.  Differing markedly from the traditional push or pull marketing of the last century, Flip.to is based on “magnetic marketing” and is already showing extraordinary results when engaging with hotel guests and airline passengers, at time of booking.

MTV Music Meter Tracks Social Media To Return To Roots

Who ever remembers the launch of MTV in the early 80s may wax nostalgic in learning that the network is returning to its roots. The slogan "I want my MTV" accompanied the latest Michael Jackson and Madonna music videos and certainly aided in the meteoric rise of these artists. This week with the release of the MTV Music Meter and its interface with social media, the parent company Viacom will showcase up-and-coming  artists and bands that are most buzzed about on social networks.

Quirky's Socially Developed Power Strip Has "Pivot Power"

Your power strip has six power outlets, but strangely, you cannot insert more than three or four power plugs at a time.  The outlets are all meant for the standard two or three pronged plug, but as we know there are any number of adapters that depend on electric power, and they take up a lot more room than a regular lamp plug. With 709 inventors contributing, Quirky's Pivot Power creates an elegant solution.

 


Social Media's Person Of The Year Vs. Time's Person Of The Year

While Time Magazine does conduct a user-generated poll each year to determine their "Person of the Year," it's not as democratic a process as a true social media survey might be. While the periodical's designation usually honors 'honorary' people, it has fallen out of favor with voters with selections such as Adolf Hitler (1938), Joseph Stalin (1979) and the Ayatollah Khomeini in 1979. This year, the same could hold true with this year's top three poll winners.