New Ideas and Trends

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Reference Tree: Buy College Textbooks Electronically By The Chapter

One of the worst things about going to college - not that there's a lot of bad in the whole experience - is the cost of textbooks. You know and I know that in college you dish out hundreds or thousands each year for books that you may only need a couple of chapters from, and that will no longer be required the next year. There are a number of businesses that have surfaced in the last couple of years that have been focused on capturing this market, but one has particularly taken advantage.

Social Media's Revolution 2.0 Crowdsources Street Protests & DDOS Attacks

First coined by the Egyptian Google marketing manager Wael Ghonim, the term "Revolution 2.0" is used to describe the new grass-roots strategies and tactics used by protesters initially in Egypt - but that which became pervasive throughout the entire Middle East Region. In fighting against despotic rule, people were demanding democracy, regime change and a voice in their respective governments.

BeeTV Turns Cell Phones Into Tiny TV Sets At A Price That Doesn't Sting

What's all the buzz about BeeTV? Ask the 1.5 million Japanese cell phone users who subscribe to BeeTV's monthly service and watch television on their smartphone screens.

Social Media Video Stars To Compete With Celebrity-Branded YouTube Channels

Internet stars have successfully used the YouTube platform to catapult their careers from oblivion to mega-super-stardom. In this category, Justin Bieber was probably the most successful. In return, YouTube's ad revenues have skyrocketed every time a new YouTube 'star was born.' However not content to just be an incubation tank for potential talent to go viral, YouTube has now chosen to go after established celebrities that have already made it and are wiling to offer them lucrative contracts to create their own celebrity-branded channels on their network.

Social Media Cyber Figure 'Sweeping Old Lady' Kicks Up Dust On China's Internet

A mysterious “Sweeping Old Lady” has stormed Chinese social media circles to become the first notable cyber figure of 2011. Quick to share her wisdom with those who work diligently, this virtual charwoman might seem lowly but, as in real life, appearances can be deceptive.

Social Media Summit When Obama Hit Silicon Valley To Poke Zuckerberg

This year has been a momentous one for the Facebook founder. Having been portrayed in an award-winning movie, satirized in a graphic novel and on SNL, in addition to being named Time's Person of the Year, he's entered a stratosphere most CEOs twice his age haven't been able to achieve. So it's no surprise, that President Obama might want to consider sitting down with the wunderkind to discuss tech innovation and potential job creation.

Social Media Product Placement vs Defamation Could Have Been Zuckerberg's Legal Remedy

In the year that led up to the production of the movie 'The Social Network,' it was reported widely that Zuckerberg was outraged that an unauthorized portrayal of his life was making its way to the big screen. However, if he was so inclined, defamation of character suits are difficult cases to win in a court of law. Unless 'malice' is shown as intent, most of these suits never succeed. Product placement on the other is another story entirely.

As The Social Media Cookie Crumbles, Rapper Licks Oreos on Facebook

Similar to the Ashton Kutcher-CNN-Larry King challenge on Twitter last year, Oreos, the venerable 89-year-old cookie company wants to set a Guiness World Record for the "most LIKES on Facebook within a 24-hour period." Unfortunately the cookie with the frosting everyone likes to lick off, might be knocked out of the competition by the mega-selling hip-hop rapper named Lil Wayne.

From Ridicule To Dissident Tool, 5-Yr-Old Twitter Wooed By Giants

Happy Birthday Twitter! Who would have thought 5 years ago when Twitter was dismissed as a narcissistic forum for those who needed to report what they had for breakfast, that it would become not only a major communication tool for protesters, but that some day it would actually be wooed by Internet powerhouses, the likes of Facebook and Google?

Philo's Social Media TV Brings "Ridin' QWERTY" Into The Home

The Urban Dictionary lists "Ridin QWERTY" as the play on words for "riding dirty," and defines it as the illegal act of texting while driving - with Q-W-E-R-T-Y being the first 6 letters on any standard keyboard. Philo, a new social networking for TV fans is taking that concept off-road and moving it into your living room or home office. Commencing on Valentines Day, check your local listings and start 'ridin QWERTY" from your favorite 'coach potato' perch.