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New Ideas and Trends

Curious about the latest trends and new ideas affecting your world? Want to learn about innovative new business ideas or the most creative ads and marketing for new products?

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Social Media Billboards Scale Times Square Skyline

A year ago, Quick Response (QR) codes and location-based social networks as a means for social interaction were only shared in limited techie circles.  During the summer of 2010 - however, based on augmented reality and geolocation becoming the latest and hottest tools in our social media toolbox, even one of the largest cities in the world is cozying up to this new technology.

Slant Shack Jerky: DIY...Beef Jerky?

Well, you're able to order just about anything online and customize it and businesses are coming up with just about any DIY structure to jump on the bandwagon and offer people the chance to create things without going through the labor! Now, there's a new business that I bet you never would have searched for online, because it's a whole new concept!

Is Social Media Still In Search Of The Holy Grail Of Privacy?

What can the underdog or new social network to do to compete with Facebook? Just a few short months ago there seemed to be an opening when FB went all 'Open Graph' on us. Privacy became the primary issue and un-Facebook-like networks emerged.

Social Media Coupons Is The Cautionary Tale Of "Be Careful What You Wish For"

Groupon is the number one social media discount program online today. Expected to reach $400 million in revenue this year, it sends retail offers to about 13 million registered users by email. Retailers that are accepted into the program are willing to pay the firm 50% of an item's retail price to be featured. So why are so many merchant griping about the related boost in sales?

Name Your Number: Vanity Phone Numbers for UK Cell Phones

You can get vanity license plates for your car, but that's something that's a lot less visible than a phone number that you plaster over your business cards and websites and it shows up each and every time you send out a text message. So, good news people; there's a company in the UK that can help you get a vanity phone number!

Oliver's Labels: Business Offers Lost & Found To Top Off Their Kid's Labels!

Businesses that create fun and funky labels to stick on your kid's clothes, or just about anything, aren't new. But the problem is when your children actually lose something, a label saying "this belongs to Sally" just doesn't do much to reunite the product with its owner. One business has come up with the ideal solution to make sure that it's possible for children to get back their stuff!

Social Media That Splits Hairs While Slicing & Dicing Its Followers

It's no secret that Google has had a hard time seeking the "Holy Grail" when it comes to social networking. While rumors swirl as to its strident efforts to compete with the big boys in this space, Facebook is quick to fend off its would-be competition by allegedly stealing Intel from the Big G. Testing the waters with one's of existing social networks only popular in India and Brazil, Google's Orkut is launching a new feature that's thought to be overlooked by others.

Social Media Gets Its Own Hall Of Fame?

If you're an agency like Umpf out of the UK that develops social media campaigns for your clients to generate buzz, user-generated content and customer engagement - what do you do  to promote yourselves. Well- while somewhat transparent - you lay claim to establishing a "Social Media Halls of Fame" in hopes of becoming the go-to source for identifying the best social media campaigns initiated...

Social Media Adds Engagement With Customers To Airport Metrics

Airports have only recently tested the social media waters. For the amount of time the average traveler actually spends in transit, airport operators are just beginning to realize the benefits of employing revenue generation initiatives,'destination marketing' techniques and other methods to engage passengers before they enplane and after they deplane aircraft. To that end, social media is a major boon to customer engagement.

Just Us Hens: Livestock Sitting Business For A Different Kind Of Hen Party

There are plenty of businesses out there that thrive upon the business of hen parties, but now there's one that is behind a very different kind, and it's all inspired by the trend of backyard farming.