New Ideas and Trends

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Cory Booker, The Social Media Mayor's #Waywire Disrupts The News Via Video [Videos]

We're familiar with celebrities tipping their toes in the social media waters. A number of actors now have their a number of pet projects. Some like Ashton Kutcher actually head up social media marketing firm like the Katalyst Network or Ian Somerhalder and his news activist site in beta called "Ryot," or Justin Timberlakes' current attempt at welcoming defectors back to MySpace.  But up till now, there's been no political figures actively involved in a social media enterprise. That was, until Cory Booker created #waywire.

Can Your Invention Make The Top 5 For The ClickStartMe Product and Invention Contest?

Are you ready for a no-holds-barred way to not only show that your innovative invention is the greatest thing since sliced awesome, earn funding for your idea’s creation as well as a nation-reaching marketing deal to sell it to the masses? Grab your blueprints and get ready to blow America’s socks off!

TeleSound Makes Sounds From Your Smartphone

The TeleSound is a Kickstarter project which aims at extending your smartphone with sounds. Pairing with your phone or tablet using Bluetooth, it will allow you to send sound requests to the integrated speaker, for the amusement of your cat or kids.

'Breaking the Fourth Wall' From Shakespeare To The Office To Leigh Singer [Video]

The "Fourth Wall' is a theatrical term for the imaginary wall that exists between actors and their audiences. Originating from Ancient Greek theater, while the open-box arena of a theater stage makes up three walls, theater-goers are seen as the fourth wall. "Breaking the fourth wall" is considered a technique of metafiction, as it penetrates the boundaries normally set up by works of fiction by reaching out to the audience.

Chinese Therapeutic “Fire Treatment” Improves Looks, Shocks Onlookers

A Chinese cosmetic and weight loss procedure known as Huo liáo (fire treatment) is attracting notice not for its supposed therapeutic benefits, but for the shocking appearance of those undergoing it.

Branding: The Shield That Your Product Needs

If you want to increase your exposure and protect your product, branding is a key component in your marketing strategy. Things like consistency in the quantity and quality of products that are produced, producer name, company logo and byline bring a certain level of uniqueness that can distinguish your business from rival competitors. When engaging in both marketing and advertising, it is prudent to have all these qualities in place to maintain credibility to both clients and potential clients.

Giant And Tiny 3D Printing

Two news stories today talk about 3D printers from different sides of the scale. First we have the Gigabot, a large 3D printer for larger prints, and then the Nanoscale, a tiny printer able to create very small 3D models.

Google Shows Talking Shoe

Google is showing off their latest experiment at SXSW, the Talking Shoe. It uses funny sentences to try and get you moving to keep you active and exercising. While this is not a real product, it is an example of what can be done with modern technology.

Why Do Social Networks 'Acqhire' vs Acquire Only To Super-Size?

Commericial acquisitions and mergers were a 20th Century phenomenon that allowed companies to grow and prosper. In the first and second decades of the 21st Century, those types of business practices may be antiquated. "Acqhire," is a neologism recently added to our lexicon to indicate when a social networking company is acquiring a start-up company mainly for its talent versus its infrastructure.

MakerBot Announces 3D Scanner

MakerBot announced the MakerBot Digitizer, the first mass market 3D scanner which can scan real life objects, turning them into digital models in order to be printed again. The company was showing off their prototypes at the SXSW conference.