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New Ideas and Trends

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'United Breaks Guitars' Music Trilogy Now Complete With Debut of Song #3

Even though United Airlines donated $3000 to the Thelonious Monk Institute of Jazz and Taylor Guitars ponied up a couple of replacement guitars, Dave Carroll is following through with his original promise to produce and record three songs dedicated to his now infamous damaged guitar incident. For those that don't know Dave, he is the songwriter/singer whose guitar was damaged on a United Airline's flight from Halifax to Nebraska last summer.

The Almighty Simon Fuller Creates 'Dream' World In Social Media Experiment

There were movies with a similar premise. "The Truman Show" starring Jim Carrey and Matthew McConaughey's "EdTV"  followed the lives of the title role characters and aired their every waking and sleeping moments on TV 24/7. Similar- but with a twist, 'If I Can Dream' will be the first streaming online video show to be aired on the Internet exclusively, commencing March 2 and will mash-up 'American Idol' with 'The Real World'.

'Lost' Cast, Crew Tweet & Take Shelter From Hawaii Tsunami

On Saturday, February 27, after a devastating earthquake hit Chile, reports indicated that a Tsunami will wreak havoc throughout the Pacific, hitting not only Chili, but also Mexico, the West Coast of the US and as far west as Hawaii. The cast and crew of popular TV show 'Lost' have made Hawaii their home for the past six seasons. In the wake of this natural disaster, the producers have used Twitter to communicate with the cast and crew.

Tron Legacy Uses Viral Marketing to Build Fan Awareness

Marketing a sequel to a cult classic can be quite a challenge.  How do you take a 28-year-old movie loved by geeks and attempt to plant it's sequel into global consciousness?  You go viral.

The Chatroulette Genie & 'F9' Are Out Of The Bottle!

If you're like me, Chatroulette could just as well be the name of a French restaurant versus the moniker of a brand new 'interactive video conferencing' ecosystem. However during this morning's normal routine of reviewing my emails and news feeds, I found more than 3 mentions of the "C" word before I had my second sip of coffee.

Citibank's 'Don't Bank Don't Tell' Policy Exposed By Fabulis Social Network

In the year 2010, is it possible for a financial institution to close a business account of an organization due to race, creed or sexual preference? Since Citibank has taken this unprecedented step with a gay social network due to what they deemed as  "objectionable content" posted on the new startup fabulis' blog - wouldn't logic indicate they could do the same thing to a church group or a black civics organization?

Bread And Butter: A Skincare Subscription for Shopaphobic Men

There are exceptions to the rule of course, but we all know men who just don't want to step foot in a store no matter what the reason. Online shopping has transformed the way people shop, and many men (and women) have been relieved to avoid the lines and crowds at malls and big box stores. But even online shopping requires regular orders to be placed for essential items, which is why a new business has decided to accommodate shopaphobic men.


YO YO Sears Department Store Rap Is Asking For A Little Social Media Respect!

JRock has a beef and he wants it to go viral. His rant against Sears customer service comes in the form of an original rap song. Done as a somewhat homage to Dave Carroll's now infamous "United Breaks Guitars" (which at last tally has totaled over 7.8 million views on YouTube), JRock would like his video to reach the masses via social media channels as well. So much so, he wrote me today to ask for my help. 

Super Mario Brothers Fashion: Mario & Luigi Slippers

With the recent new release of Super Mario Brothers for the Wii, old video game characters are making a comeback in a big way. Sure, they've been featured over the years in more modern video games, but this one brings people back to why the loved Mario, Luigi, Yoshi and the rest of the gang in the first place. So, it's no surprise that Mario themed accessories are popping up all over either.

Should Google Fight For Internet Freedom Or Privacy Of The Individual?

Privacy as we know it is being re-defined on the Internet and in the courts as we speak. How we view privacy today versus ten years ago has changed greatly due to the Web 2.0 environment of user-generated content. How we will view it ten years from now will be different yet still.