New Ideas and Trends

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Starbuck's Social Media Menu Adds Exclusive Content & Happy Hours?

Powered by the free Starbucks WiFi and with the intent of building a round-the-clock patronage, Starbucks announced the launch of two new services this week. Starbucks Digital Network will offer exclusive content to all of its in-store customers and a barista bar is being tested in Seattle where regional wines and beers will be added to its beverage offerings.

Kochhaus Grocery Store: Walk In Recipe Book Concept

Grocery shopping is tough! If you're like me, you likely come home with a fridge full of food but still have no idea what to make for dinner. That's because you know what components you're interested in purchasing; you just don't know what you should do with it. Yes, there are recipe books or meal planning businesses, but that's a heck of a lot of planning to do before you hit the supermarket aisles. Fortunately, an international business has a solution.

Social Media's Microbloggers Vote For Lady Gaga Or The Pope To Appear On Conan?

In advance of the much anticipated return to the airwaves debuting on TBS, November 8, Conan O'Brien is using social media as a thrifty advertising vehicle to promote his new show (see related post, "Social Media's Geolocation Promotes Conan's Return To Late Night"). With blimps flying the friendly skies, Conan is coupling his current Foursquare promo with a Twitter voting contest urging the Twitterati to vote for #ConansFirstGuest that could pit Lady Gaga against the Pope (talk about both ends of the moral spectrum)!

Social Media's Y Connect Asks The Question Why Connect?

Even with Facebook facing some additional severe privacy issues this week (see previous post, "Social Media Privacy Leaks Creates More Detractors Than Promoters For Facebook"), Yahoo is said to be launching their own version of Facebook Connect, called Y Connect. The question being - doesn't a third or fourth mover  in the 'social graph' space give one pause to ask the question "Why Connect" with yet another similar service?

Social Media Privacy Leaks Creates More Detractors Than Promoters For Facebook

In Fred Reichheld's Book, "The Ultimate Question," the author has spent the last ten years researching one simple question that can determine a company's future. The question is "how likely is it that you would recommend Company X to a friend or colleague?" Over the last six years, Facebook would not have scaled to half a billion users if the answer to that question was not a resounding "yes."

Social Media Search & Data Mining Primed To Out-Google Google

By Google's algorithms being regularly and strategically updated, they've been able to maintain a leadership role in online search for over a decade. However, looking forward to the next ten years, there are road signs ahead that indicate that "keyword search" may become as hackneyed a phrase as the "information superhighway."

Unique Fast Food Wedding Venues: McDonalds Says 'I Do'

Deciding on a wedding venue is a personal choice. Some prefer the tradition of a church or the whimsy of a beach. Others like to host their ceremony or reception while taking a walk on the wild side while deep sea diving or bungee jumping. Unique wedding venue trends have caused all different sorts of businesses to offer wedding related services, and the latest may surprise you!

Is WikiLeaks' Brand Of Social Media Journalism Losing Credibility?

When stories broke back in June that WikiLeaks was releasing sensitive military documents pertaining to the War in Afghanistan (see "Social Media Journalism By Wikileaks' Whistleblower Unfolds In Real-Time"), the world was aghast that a social media site that patterns itself after Wikipedia could have gained such access at such peril. Founder Julian Assange actually had to seek protection from the authorities and Iceland initiated a proposal for their country...

Meatloaf Bakery: Business Makes The Mundane Meal Exciting

We've seen a lot of fun niche food businesses that get creative transforming a basic, favorite food item into a complete menu of gourmet meal options. A new restaurant takes meat loaf meals to new levels making a boring food exciting both with taste and presentation.

Twittamentary, A Social Media Experiment In Search Of "Character 141"

A sneak peek preview of Twittamentary was held at the Roger Smith Hotel last evening in Manhattan. Hosted by the Singaporean award-winning movie producer Siok Siok Tan, the film which is still in post-production was offered up to a screening room full of social media types. What this filmmaker attempted to capture on film was the randomness of an ecosystem - that is so difficult for anyone to put their heads around  - let alone explain comprehensively in the body of one film.