New Ideas and Trends

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Social Media Gift Cards Converts Facebook Credits Into Real Currency

On the heels of PayNearMe giving out bonus "Facebook Credits" at 7-11 convenience stores last month, starting September 5, the social networking giant is going retail again by selling Facebook Gift cards at Target stores nationwide.  In denominations of $15, $25 and $50, Target's 1750 outlets will be the first to sell the cards via retail channels.

Social Media Service For Hospitality Industry Shows Early Results

Flip.to, the social media service that turns hotel guests into brand advocates is announcing significant preliminary results for two beta clients. The service, based on 'magnetic marketing' versus traditional push or pull advertising, engages customers at the time of booking.

Social Media That Believes All Stalkers Ain't All Bad

While privacy issues have been a major concern for many of Facebook's 500+ million users, you might think their new "Subscribe To" feature would put them over the top. Actually in this instance, I think the new service -even though some are euphemistically calling it the "I Spy" button - just might give 'stalking' a good name.

Social Media Sings A New Tune With Musical Social Networks

MySpace, as one of the major social networks five years ago - not only built a critical mass - it attracted tens of thousands of users who were interested in music, whether they were promoting a garage band or selling online albums. When their popularity waned under the shadow of Facebook, several niche music-related social networks seized the opportunity to fill the void.

Social Media Search Forecasts Clouds, With No Chance of Google

With Facebook, Twitter, Gmail, Dropbox and other online social networking sites and services now part of our daily routine, we have all become social media publishers to some degree. Our bon mots have been tweeted, emailed and updated with photos on profiles across a wide spectrum of "cloud" lock-boxes. However, the difficulty in accessing those entries after the fact is like searching for a needle in a haystack.

Social Networking And Infections Have Core Mechanic In Common

Researchers at the City College of New York (CCNY) have found a way to identify just who is the most likely to spread a disease or generate the most-read status updates in a human network.

Social Media's Bully Allows His Reputation To Proceed Him

Just when you thought the furor over Facebook's infringement of users' privacy rights was beginning to settle down somewhat, within the last week Mark Zuckerberg's social network stirs the pot once again, both figuratively and literally.

Social Media Kettle Calling The Pot Black

In this last week, both Condé Nast and Mark Zuckerberg have censored "Just Say Now' marijuana ads for both the Reddit and Facebook social networks. The ads support the passage of California's Proposition 19, which would largely legalize the use of marijuana in the state.

Social Media Billboards Scale Times Square Skyline

A year ago, Quick Response (QR) codes and location-based social networks as a means for social interaction were only shared in limited techie circles.  During the summer of 2010 - however, based on augmented reality and geolocation becoming the latest and hottest tools in our social media toolbox, even one of the largest cities in the world is cozying up to this new technology.

Is Social Media Still In Search Of The Holy Grail Of Privacy?

What can the underdog or new social network to do to compete with Facebook? Just a few short months ago there seemed to be an opening when FB went all 'Open Graph' on us. Privacy became the primary issue and un-Facebook-like networks emerged.