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New Products and Product Upgrades

Curious to read about the latest new products in development or a new product launch? Want to learn about new ideas, innovations and inventions from around the globe? Or perhaps see some simple new features or upgrades on old favorites? We cover them all here. So we hope you will visit us often.

If you are looking for a particular category, like new gadgets and gizmos, or new beauty and anti-aging products or cars and motors, please  look for the subcategory under New Products on our site menu bar.

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Espionage 101: Tracer Spy Tool


We all have fantasies of being James Bond. Here's a little help getting started. The Spy Tool by Tracer is a great beginners' kit to starting your career of international espionage.
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Is the 100 MPG Car Almost Here?


The Automotive X Prize promises to bring about real changes in fuel mileage for everyday vehicles in the near future. Read more about it here. read more »

Wear Your Chair


Ever go to a family gathering or a party and had nowhere to sit except the floor? Well from now on BYOC- bring your own chair or should I say wear your own chair. That's right, wear your chair.

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Hot Wheels Trucks and Matchbox Cars-Inventive Marketing


The children's toy vehicle market has taken "largely" to outdoor advertising. read more »

TV, Or Not TV: That Is The Question (For Inventors)


Direct Response Television, also called "DRTV" is an avenue of distribution many inventors consider for their inventions, but most don't really know much about.

Our Guest Blogger, Marty M. Fahncke, is President of FawnKey & Associates , a product development, marketing, and business advisory firm. By utilizing Direct Response Television, E-commerce, and many other forms of marketing, Mr. Fahncke has personally developed hundreds of millions of dollars in revenue for his clients. He had some great advice on avenues of distribution for inventors and other entrepreneurs. Here's his article: read more »

Outdoor Campaigns - Inventive Marketing


According to Inc.com, and many others in the advertising industry, outdoor campaigns are suddenly cool…again. read more »

Electronic Wedge Brake Brings Drive-by-Wire to New Level


Will the eBrake replace the hydraulic brake? Siemens VDO Automotive thinks it has the design of the brakes of the future. read more »

Hypersonic Jet "Breathes" Oxygen To Exceed Mach 10 Speeds


Researchers from Australia and the US have built a hypersonic scramjet that "breathes" in oxygen rather than carrying it as fuel. The group predicts that hypersonic airplanes may be a reality in the near future. read more »

Fast Food: The Advertising Versus The Reality


Have you ever received a "less than perfect" looking meal from your favorite fast food restaurant? For example, have you ever received this?


When based on the Arby's magazine ad you were expecting your roast beef and cheddar to look like this?

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The Top Ten Weird and Bizarre Japanese Soft Drinks

Japan has a drinking problem... but if you've got a thirst for adventure, it's where you want to be. In honor (or in horror) of these bizarre beverages seemingly not fit to rinse your septic tank, raise a cracked glass to the Top Ten Bizarre Japanese Soft Drinks, our first ten inductees into the Soft Drink Hell of Fame... Jeers!