Log in  •  Sign up   •  Subscribe 

Star Wars Weekend - Inventive Marketing

by Amy Gifford

This year's Star Wars Weekends at Disney-MGM Studios in Florida will be between June 1 and June 24, 2007. To promote it, they will be displaying multiple illuminated ads around Orlando International Airport.

Who would have ever thought that such a wise Jedi like Yoda would check his luggage and not just carry on?

 Another poster has Boba Fett pushing a Smart-Carte through the airport. I guess if you are Boba Fett you can get through security with a frozen Hans Solo.

 Another posters feature the Ewoks...

 

 

 

 

 

 

 

 

 

 

 

 

 

And Darth Mall directing airplane traffic...

And who would have ever thought Darth Vader also had to take his shoes off to get through security?

Source: Disney Blog

I thought these were all very creative ads; what do you think? Any opinions from Star Wars fans?

Amy Gifford
Featured Blogger
InventorSpot.com

If you like this article, could you please send it to a friend, or send out a Tweet, or Stumble it?

Have you seen these great articles:

READ:  Job Seeker's Guide to Social Media Tools and Apps
READ:  Awesome Collection of I Hate Your Guts Type Gifts
READ: 15 Absolutely Awful Valentine's Presents
READ: 10 Ways to Really Piss Off Your Woman
READ: 10 Great Gadgets for Hurting Hands


Filed under:

Google Analytics Alternative