Facebook's reversal of fortunes in such a short span of time has played out almost like a modern-day morality tale.  The fall-out of the social network post-IPO, after such an enthusiastic build-up was telling. While it lined the pockets of some (namely investment bankers), it deprived the 99 Percenters (or Dumb F*cks as Zuckerberg so adroitly labeled them back in 2004) full-disclosure, resulting in a subsequent short-fall on their FB investment.

With Facebook heading into it's historic IPO this week, and valuations some have estimated as high as $100 billion, one's hard pressed to figure out how fashion (or lack thereof) figures into the equation. Even the NY Times' editorial gave ink to the question, "Who could have thought a hoodie could mean so much?" Of course, we're talking about the "Zuck" and his signature apparel.

Klout is to 'personal influence' what Google is to 'page ranking.' While the Big G's algorithms determine the relevance of the Internet's every web page, Klout supposedly ranks the influence of every person online. As a 3-year old start-up, it's raison d'être is to measure influence based on the digerati's ability to drive action.

The term "Dumb F*cks" has hung over Mark Zuckerberg like a dark cloud during the course of the last 8 years. Not because his nickname "Zuck" rhymes with the expletive, but because the CEO of today's largest social network derided his early FB users as such. In 2004, when first percolating the idea of FB in a Harvard dorm room and asked how he attracted so many followers so quickly, he off-handedly responded they were following him blindly, like "Dumb F*cks."

Legions of guitarists, string players, troubadours, and DIY-shaker makers will converge on Bryant Park May 1, 2012 for Occupy Guitarmy, as part of the Occupy Wall Street May Day initiatives for social and economic justice. And you're all invited. Just show up at the Gertrude Stein statue at 12 Noon on that date and get ready to jam all the way down to Union Square.

On March 17th, the 6th month anniversary of Occupy Wall Street, hundreds of 99 Percenters chose to return to their original stomping grounds on Wall Street. But this time they were pushed back by NY City cops, and as tensions rose, one activist was actually punched in the head by officers several times, while others were subdued and arrested.

The number of followers who had joined "Is Anyone Up" might not have been in the hundreds of millions like some of the more popular social networks, but it sure was capitalizing on the profiles that were registered on Facebook and Twitter, nonetheless. Entrepreneur Hunter Moore had taken Chatroulette to a whole 'nother level to what some were defining as "revenge" or "identity" porn.

When a neighborhood watch group escalates from its watchdog origins to outright vigilantism, is nothing to be done to protect the lives innocent citizens? So is the question asked by the Trayvon Martin camp. However, in their fervor to prove their point, they have assumed the same extreme behavior online as that which they are condemning on the streets.

Hotel commerce, branding, online reputation management, guest feedback, reviews, and customer satisfaction are no longer disconnected or disjunctive focus areas for hoteliers. Today, social media's tetra-like tentacles reaches out to all of these touch points, and the more forward-thinking hoteliers are embracing 21st century technology to get the job done comprehensively, from decision-making to check-out.

With record-breaking pageviews and generating more traffic than Google+, LinkedIn and YouTube combined, social media's latest shiny thing has ridden into our zeitgeist quicker than Superman's speeding bullet. Pinterest's ability to scale to 7.2 million visitors in the U.S. alone, with other reports stating its tallied 11 million total visits during one week in December sounds like Facebook's early ascendancy during its 2004 debut.